The Senior Analyst will design and execute data-driven marketing journeys and audience segments using Salesforce tools to drive subscriber engagement. They will also collaborate with cross-functional teams to translate business requirements into automated, scalable multi-channel marketing solutions.
You will architect and develop scalable, cloud-native backend services to support ad buying and campaign planning systems. Additionally, you will lead engineering practices, mentor team members, and drive technical strategy across the ad tech ecosystem.
You will design and build high-performance, scalable reporting APIs and data pipelines while leading architecture discussions for ad measurement and revenue data. Additionally, you will collaborate with cross-functional teams to ensure production deployments and mentor junior engineers.
