The Account Manager will own the strategic relationship with a portfolio of family law firms, aligning marketing efforts with business objectives. They are responsible for building strategic roadmaps, tracking performance, and advising clients on pricing, intake, and operational growth.
Build, manage, and optimize paid search, social, and programmatic campaigns, ensuring accurate tracking, budget pacing, and performance against client KPIs. Analyze and report on results, collaborate with internal teams and the Paid Media Manager, and contribute to campaign testing, documentation, and process improvements.
The Associate SEO Specialist executes organic search strategies, performs technical audits, and manages client reporting. They also utilize automation and generative AI to optimize website performance and support marketing initiatives.
The role involves owning the execution, strategy, and standardization of paid social and programmatic media campaigns across the client roster. You will direct creative development, manage budget pacing, and implement AI-assisted workflows to optimize lead quality and performance.
