Own and scale the company's growth engine across acquisition, retention, and funnel optimization. Lead paid media performance across Meta, Google, and YouTube while partnering with creative teams to drive high-performing content.
Mars Men
5 Remote Job Openings at Mars Men
Plan, execute, and scale paid media campaigns across Meta, Google, and YouTube to drive profitable growth for a DTC brand. Collaborate with creative teams to develop high-performing funnels and optimize campaigns based on data-backed insights.
Own and optimize the customer lifecycle across email, SMS, and subscription touchpoints to increase engagement and lifetime value. Collaborate with Creative and Growth teams to build automated flows and analyze performance metrics to reduce churn.
Own the strategy and day-to-day execution of Google and YouTube Ads to drive high-intent customer growth. Manage CPA, volume, and revenue while collaborating with Creative and Analytics teams to optimize the conversion funnel.
The VP of Operations will own the international expansion strategy, including market selection, entry approach, and ensuring readiness across logistics, regulatory, and compliance requirements. This role is also responsible for evolving the operating model to support global, multi-channel business scale and ensuring accountability across core operational functions.
