TASKI Cluster Marketing Manager EU SOUTH

 Posted an hour ago
     
5-10 years experience
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AI Summary

The manager will lead the local activation and product marketing strategy for the TASKI portfolio across the EU South cluster. This includes coordinating product launches, managing sales enablement tools, and acting as a liaison between global functions and local sales teams.

TASKI Product Marketing Manager – EU South

Quadro under the CCNL Chimico Industria

Diversey - Solenis supports customers across a wide range of industries with innovative cleaning and hygiene technologies, including floor care machines, cleaning tools, and advanced chemical solutions. 

Position Summary

TASKI is looking for a hands-on, commercially minded Product Marketing & Commercial Enablement Manager to support the growth and local activation of the TASKI portfolio across the EU South Cluster, covering Iberia, Italy and Greece.

The role connects global product teams, local sales, channel partners, service, supply chain, pricing, masterdata and marketing to ensure TASKI machines, robotics, vacuums, accessories, spare parts and service propositions are launched effectively, promoted clearly, priced correctly and supported with the right sales tools and product information.

This is a cross-functional role combining product marketing, launch execution, portfolio coordination, commercial support and practical problem-solving.

Key Responsibilities

Product launch and innovation activation

Support local and regional launches of TASKI innovations, machines, robotics, vacuums, accessories, spare parts and service propositions. Prepare and adapt launch materials, coordinate launch readiness and support customer events, distributor meetings, trade fairs and internal launch activities.

Portfolio and range management

Maintain TASKI range overviews, catalogues, product guides, webshop and e-catalogue content. Support portfolio updates, SKU changes, product migrations, lifecycle communication and product replacement recommendations.

Sales and channel enablement

Provide sales teams, key account managers, distributors and channel partners with product information, training material, sales tools and customer-facing support. Assist with tenders, product comparisons, machine configurations, competitor benchmarking and internal portfolio training.

Pricing, masterdata and commercial support

Support pricing processes for machines, spare parts, accessories and innovations, including tiered pricing, promotions and customer price requests. Coordinate SKU extensions, CMI requests, price corrections, masterdata updates and issue resolution across SAP, webshop, InRiver, DAM and related systems.

Marketing activation and digital content

Adapt and create local marketing materials, campaign flyers, web banners, LinkedIn content, showroom materials, QR codes, distributor assets and customer presentations. Support website, webshop, InRiver, DAM and local digital campaign updates, including translations.

Cross-functional coordination

Act as the key link between EU South sales teams and global TASKI functions. Work closely with product management, marketing, service, supply chain, procurement, pricing, masterdata and customer service to ensure smooth execution and remove barriers to growth.

Required Skills and Experience

  • Experience in product marketing, portfolio management, commercial support, sales enablement, product management or channel support.

  • Strong ability to coordinate launches, campaigns, product information and sales tools.

  • Good understanding of B2B sales, pricing, promotions and customer-facing documentation.

  • Strong collaboration skills across sales, marketing, supply chain, service, pricing, masterdata and product teams.

  • Ability to translate technical product information into clear commercial messages.

  • Confident user of PowerPoint and Excel. SAP, InRiver, DAM, e-commerce or Power BI experience is an advantage.

  • Fluent English required. Italian, Spanish and/or Portuguese preferred.

Preferred Experience

  • Experience with professional cleaning machines, floorcare, robotics, B2B equipment, tools or technical products.

  • Experience supporting sales teams, distributors, key accounts, tenders or channel partners.

  • Experience working in a regional or global matrix organization.

Personal Attributes

  • Hands-on, pragmatic and commercially minded.

  • Structured, reliable and detail-oriented.

  • Strong communicator and proactive problem-solver.

  • Able to manage multiple priorities across countries, systems and stakeholders.

  • Positive “can-do” attitude with ownership and follow-through.

Travel Requirement

Up to 20% travel, including customer visits, distributor meetings, trade shows, internal meetings and regional launch activities.

The final offer will be determined based on relevant experience, skills, qualifications, and internal compensation guidelines. While the published range reflects the full salary band for this position, offers are typically aligned with the requirements and experience level sought for this specific opportunity. 

At Diversey, a Solenis Company We are relentlessly pursuing our purpose to go beyond clean to take care of what’s precious. In today’s world of increasing resource scarcity - including water, energy, materials, and labour - we need to achieve more with less for the well-being of today’s generations and for future generations. We stand behind every committed leader and employee of our customers, across all levels of the organisation. We stand with the buyer, the chef, the building service contractor, the food processing manager, the nurse, the doctor, dairy processor, the hotel cleaner, head teacher, the store manager and many more who understand that hygiene and infection prevention are imperative to their business, their customers, their reputation, and the environment. 

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