Identify and prospect target accounts within the BPO and staff augmentation markets using social selling, email, and phone campaigns. Conduct discovery calls to qualify leads and book meetings for Sales Executives while maintaining accurate CRM records.
Main responsibilities
Identify and prospect target accounts within BPO, outsourcing, and staff augmentation markets
Use LinkedIn and other social platforms as primary channels for lead generation and engagement
Execute outbound campaigns via social selling, email, and phone
Qualify inbound and outbound leads against defined ICP and hand over sales-ready opportunities
Conduct initial discovery conversations to understand client needs and outsourcing challenges
Book qualified meetings for Sales Executives and support pipeline growth
Maintain accurate CRM records and activity tracking
Collaborate closely with Sales and Marketing to refine messaging and targeting
Stay informed on outsourcing trends, delivery models, and competitor offerings
Requirements
Strong experience with outbound sales and generating leads.
Proven experience as an SDR, BDR, or similar role within BPO, outsourcing, IT staffing, or staff augmentation
Strong understanding of BPO and staff augmentation service models
Demonstrated success using LinkedIn and social media for B2B lead generation and social selling
“I was the first applicant for a remote marketing position that got listed on the company website the same day I applied. Had an interview within 48 hours!”