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AI Summary

Conduct outbound outreach to company-provided leads, qualify prospects, and set and confirm appointments for sales advisors. Manage lead and appointment records in CRM tools, meet activity and appointment targets, and collaborate with sales leadership to improve messaging and campaign strategy.

Our associates celebrate lives. We celebrate our associates.

The Business Development Representative (BDR) is responsible for driving top-of-funnel activity by identifying, engaging, and qualifying potential customers across North America. Working remotely, this role supports both the Corporate and Market-Based Re-Engagement sales teams by setting qualified appointments using company-paid or company-assisted lead sources. This is a role committed to building a pipeline for a high-impact sales organization.

JOB RESPONSIBILITIES

  • Complete a comprehensive onboarding program that requires successfully completing coursework, passing assessments, and demonstrating the appropriate skills to begin fulfilling the following responsibilities:
    • Conduct outbound outreach (calls, emails, and texts when appropriate) to company-provided leads.
    • Quality leads based on pre-defined criteria for re-engagement or market-based sales appointments.
    • Set and confirm appointments with Re-Engagement and Market-Based Advisors.
    • Leverage CRM, outreach programs, and technology to manage lead status, appointment activity, and follow-ups.
    • Collaborate with their Sales Managers and regional leadership to optimize messaging and campaign strategy.
    • Meet or exceed daily, weekly, and monthly KPI targets for outreach and appointments set.
    • Maintain accurate, up-to-date records in CRM.
    • Seek out a manager’s coaching to improve sales cycle, techniques, proficiency, and product knowledge
  • Complete annual certification on critical skills as deemed necessary for success.

KEY SUCCESS METRICS

  • Activity Volume (calls, emails, texts)
  • Qualified Appointments Set (weekly/monthly)
  • Conversion Rate to Appointment (hold rate%)
  • Feedback from field sales teams

MINIMUM REQUIREMENTS

Education

  • High School Diploma or equivalent

Licenses

  • Insurance license preferred, but not required

Experience

  • Sales or Customer experience preferred
  • Previous experience with Customer Relationship Management (CRM) sales systems preferred
  • 1+ year in sales, customer service, call center, or outbound appointment setting preferred.

Knowledge, Skills, and Abilities

  • High-energy, outbound-focused
  • Self-starter motivated by goals
  • Strong verbal and written communication skills.
  • Proficient computer skills including the MS Office suite
  • Proficient computer skills with CRM and Social Networking Apps preferred
  • Bilingual, knowledge of another language preferred
  • Professional attire is required when meeting with clients or representing the company
  • Professional, coachable, and goal-oriented
  • Able to work flexible hours, including evenings and weekends

WORK CONDITIONS

Work Environment

  • Work indoors during all seasons and weather conditions
  • Comply with the Corporate dress code policy
  • Reliable internet access

Work Postures

  • Sitting continuously for many hours per day, up to 6 hours per day

Physical Demands

  • Physical effort requiring manual dexterity is required, includes paperwork, calculators, computers and phone usage

Work Hours

  • Working beyond “standard” hours as the need arises

Postal Code: 77019

Category (Portal Searching): Sales

Job Location: US-TX - Houston

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