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LevelUp

Marketing Operations Specialist [2635-154124]

Posted 2 hours ago
2-5 years experience
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AI Summary

The Marketing Operations Specialist will manage end-to-end regional marketing campaigns, including landing pages, email programs, and tracking. They will also serve as the primary point of contact for Martech requests and coordinate regional website updates.

Company Overview

 

LevelUp is a specialist agency that provides outsourcing solutions to agencies, software vendors, and website owners. For over seven years, we have successfully collaborated with a variety of companies, providing valuable technical, operational, and back-office support. We have a large team of skilled and passionate professionals who are committed to delivering high-quality work for our clients.

 

Position Overview

 

The Marketing Operations Specialist plays a crucial role in supporting our clients' global marketing strategies by acting as a primary marketing execution partner for assigned regions. This position involves translating campaign briefs into live, tracked, and measurable programs. The ideal candidate will be highly active and responsive, managing regional website updates, executing end-to-end campaigns, and serving as the first point of contact for regional marketing technology (Martech) requests. This offers an exciting opportunity to drive business growth in a globally aligned, data-driven environment for our clients.

 

Reference: 2635-154124

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Responsibilities
  • Own and deploy regional campaigns end-to-end, including landing pages, email programs, UTM tracking, registration flows, and comprehensive post-campaign reporting.
  • Work closely with regional Growth Leads and Corporate Marketing Operations to align localized campaigns with global marketing calendars.
  • Facilitate and execute demand generation programs, events, and webinars for designated regions.
  • Serve as the primary regional contact for Martech-related questions, tool access, and general inquiries.
  • Coordinate, triage, and route platform-specific requests (e.g., ZoomInfo, Salesforce Marketing Cloud, website changes) to their respective corporate owners.
  • Manage seat allocations, user access, and tool usage reporting for regional team members.
  • Handle regional website update requests, including content edits, URL changes, UTM setups, and landing page creation.
  • Leverage Salesforce Marketing Cloud to build user flows, custom registration paths, and backend marketing automations that ensure smooth lead ingestion and tracking.


Requirements
  • Experience: 2 to 3 years of hands-on experience in a Marketing Operations, Campaign Operations, or Martech Specialist role.
  • Education: Bachelor's degree in Marketing, Business, Information Technology, or a related field (preferred).
  • Salesforce Marketing Cloud (SFMC): Proven, hands-on experience setting up flows, landing pages, and backend marketing automations (not merely basic user familiarity).
  • Content Management Systems (CMS): Strong experience editing websites and using landing page builders (e.g., WordPress or similar editors) to make updates independently.
  • Campaign Tracking: Solid understanding of tracking parameters, specifically manual UTM setups and URL structuring for clean reporting.
  • Tool Triage: Basic familiarity with ZoomInfo or similar data enrichment tools to handle access and routing.
  • Communication: Exceptional written and verbal English communication skills, with the ability to coordinate across cross-functional, global teams.
  • Working Hours: Flexibility to work Philippine (PH) night shift hours to ensure effective overlap with global teams.
  • Detail-Oriented: A structured approach to campaign tracking, documentation, and quality assurance before sending programs live.
  • Nice-to-Have: Familiarity or experience with administering Webinar Software platforms.


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