Marketing Coordinator - PreScience

Job Summary:

The Marketing Coordinator supports the Marketing department by coordinating campaign operations, account-based marketing support, AI-enabled marketing workflows, trade show execution, content deliverables, and marketing tracking activities. Reporting directly to a Marketing Business Partner, this role supports the assigned business line and/or area.

Essential Duties and Responsibilities

Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

• Campaign Operations: Set up, maintain, and update campaigns in Salesforce and Pardot with accurate naming, attribution, segmentation, and status fields. Coordinate timelines, deliverables, and handoffs between the Marketing Business Partner, Digital Marketing, Content, Sales, and other stakeholders. Pull, segment, validate, and maintain target lists; identify and escalate data-quality issues to Marketing Operations.
• Account-Based Marketing Support: Maintain target-account lists, support account-specific campaign execution, coordinate sales-approved outreach, and ensure ABM activities are properly tracked in Salesforce and Pardot.
• Trade Shows & Events: Coordinate end-to-end trade show and event logistics, including booth needs, materials, staffing schedules, pre-event outreach, and lead capture setup. Ensure captured leads are loaded, deduplicated, routed, and followed up within established timelines; report follow-up status and gaps.
• Content & Asset Coordination: Coordinate the development, review, and delivery of campaign assets such as landing page copy, brochures, case studies, videos, presentations, and email content. Review materials for accuracy, brand alignment, correct tagging, and readiness before launch or distribution.
• Tracking & Reporting: Maintain campaign, event, and ABM tracking inputs to support closed-loop ROI reporting, funnel visibility, and weekly performance reviews. Maintain pod inputs to the marketing bowler and visual management board; prepare materials for weekly stand-ups and operating reviews. Track pod spend, purchase orders, invoices, and vendor documentation against approved budgets.
• Compliance: Follow Bureau Veritas’ Code of Ethics, data-privacy requirements, consent rules, and brand standards in all campaign, event, list, and reporting activities.

Supervisory Responsibilities

No supervisory responsibilities

Skills

The requirements listed below are representative of acquired skills required.

• Organization: Exceptional attention to detail and ability to run multiple campaigns and events in parallel.
• Systems: Working knowledge of Salesforce and/or Pardot (or comparable CRM/automation); strong Excel/Sheets.
• AI Tools: Comfortable using approved AI tools to improve productivity, support campaign execution, draft and refine content, summarize inputs, review lists, and assist with reporting while following data privacy and compliance requirements.
• Event Operations: Experience executing B2B trade shows or events, including lead capture.
• Language: Fluent English required. Additional proficiency in Spanish and/or Portuguese is highly desirable to support collaboration across the Americas region.

Competency

The requirements listed below are competencies required to perform the job successfully.

• Organization: Exceptional attention to detail and ability to run multiple campaigns and events in parallel.
• Systems: Working knowledge of Salesforce and/or Pardot (or comparable CRM/automation); strong Excel/Sheets.
• AI Tools: Comfortable using approved AI tools to improve productivity, support campaign execution, draft and refine content, summarize inputs, review lists, and assist with reporting while following data privacy and compliance requirements.
• Event Operations: Experience executing B2B trade shows or events, including lead capture.
• Language: Fluent English required. Additional proficiency in Spanish and/or Portuguese is highly desirable to support collaboration across the Americas region.

Education, Certifications, and Experience (required)

• Organization: Exceptional attention to detail and ability to run multiple campaigns and events in parallel.
• Systems: Working knowledge of Salesforce and/or Pardot (or comparable CRM/automation); strong Excel/Sheets.
• AI Tools: Comfortable using approved AI tools to improve productivity, support campaign execution, draft and refine content, summarize inputs, review lists, and assist with reporting while following data privacy and compliance requirements.
• Event Operations: Experience executing B2B trade shows or events, including lead capture.
• Language: Fluent English required. Additional proficiency in Spanish and/or Portuguese is highly desirable to support collaboration across the Americas region.

Physical and Environmental Conditions

The physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Sitting for long periods: The nature of office work often requires extended periods of sitting at a desk and using a computer.
• Repetitive movements: Tasks like typing and using a mouse involve repetitive hand and arm movements.
• Operating standard office equipment: Proficiency with computers, printers, scanners, fax machines, and other typical office equipment is generally expected.
• Occasional lifting and carrying: Depending on the specific role, lifting and moving materials (e.g., boxes of files, supplies) up to a certain weight may be required.
• Work Environment: Offices are typically indoors with climate control, but temperatures can fluctuate. Noise levels can vary, and employees may be exposed to occasional dust or electrostatic radiation from computer screens. 

Note: This job description is intended to provide a general overview of the position. It is not an exhaustive list of duties, responsibilities, or skills required.

Travel Requirements

• None