Manage and execute email marketing campaigns, social media content, and website updates. Responsible for lead research, qualifying inbound requests, and maintaining CRM database hygiene.
Essential Duties and Responsibilities:
- Manage and execute email marketing campaigns and content
- Create, schedule, and manage social media content
- Marketing lead research and lead qualifying
- Maintain and improve marketing database quality and hygiene
- Manage website updates and publish blog content
- Manage inbound lead requests to appropriate parties and data entry into CRM
- Collaborate on additional marketing and business development projects as needed
Work Experience Qualifications:
- 2+ years in a similar Marketing role
- Experience with various social media platforms and content scheduling
- Experience managing CRM data; Salesforce experience strongly preferred
- Familiarity with email marketing platforms (e.g., Pardot, Mailchimp, HubSpot, or similar)
- Previous experience in the pharmaceutical, healthcare, or regulatory industry is a plus
Other Qualifications:
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
- Exceptional written and verbal communication skills
- Strong attention to detail and commitment to accuracy
- Ability to manage multiple projects simultaneously and meet deadlines
- Self-starter mentality with strong time management and organizational skills
Compensation:
- Salary Range: 6,508,4971 – 8,1356,214 COP annually, commensurate with experience
Benefits: