Inside Sales Manager (ISM) – Inbound (Institution)

 Posted an hour ago
  
 Worldwide
  
 40000 - 50000 per month
  
2-5 years experience
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AI Summary

The role involves qualifying high-quality institutional inbound enquiries from paid marketing channels and converting them into sales-ready opportunities. Key tasks include engaging with educational decision-makers and scheduling meetings for the Institutional Lead Sales Manager.

This is a remote position.

About India Market Entry (IME):www.indiamarketentry.com

India Market Entry (IME) is a boutique market-entry consultancy helping international education companies establish and scale their presence in India. We represent 35+ global education brands across K-12, Higher Education, Publishing, Teacher Training, Assessment, and EdTech.

We are looking for an Inside Sales Manager (Inbound – Institutional) to qualify high-quality institutional enquiries and convert them into sales-ready opportunities for our Institutional Sales team.





About the Role

As an ISM – Inbound (Institutional), you will be the first point of contact for paid marketing-generated institutional enquiries.

You will engage with schools, colleges, universities, teachers, distributors, retailers, and government education bodies, understand their requirements, identify the right decision-makers, qualify opportunities, and schedule meetings for the Institutional Lead Sales Manager (LSM).

This is a sales driven role with lucrative incentives. You will be the lead owners.


Key Responsibilities:

1. Inbound Lead Management

  • Respond to every paid marketing-generated institutional enquiry within the defined SLA.

  • Handle enquiries received through:

    • Google Ads

    • Meta Campaigns

    • Website Forms

    • Landing Pages

    • Webinars

    • Email

    • WhatsApp

    • Phone Calls

    • Referral Campaigns

  • Ensure every lead receives timely follow-up and is accurately recorded in the CRM.

2. Lead Qualification

  • Qualify enquiries from:

    • International Schools

    • IB & Cambridge Schools

    • CBSE & ICSE Schools

    • Colleges & Universities

    • Government Education Bodies

    • Teachers

    • Distributors

    • Retailers

  • Understand customer requirements, buying timelines, and decision-making processes.

  • Identify key decision-makers such as Principals, Academic Heads, Trustees, Procurement Heads, and School Directors.

  • Recommend suitable IME solutions based on customer requirements.

3. Meeting Scheduling & CRM Management

  • Schedule qualified meetings GTM Marketing / Co-Founder / GTM Sales Enablement) .

  • Maintain accurate CRM records, lead status, follow-up schedules, and meeting notes.

  • Follow up on webinar, website, and campaign-generated enquiries to maximise lead-to-meeting conversion.

  • Ensure 100% CRM hygiene and timely reporting.

Experience

  • 2-5 years of experience in B2B Inside Sales, Institutional Lead Qualification, Inbound Sales, Institutional   or EdTech Sales.

  • Must have experience handling paid marketing-generated inbound leads from Institutions, Teachers, Distributors, and Retailers for selling EdTech products,Print products , educational content, LMS, ERP, or school technology solutions.

Preferred Industry

  • EdTech

  • Educational Publishing

  • Assessment

  • LMS / School ERP

  • Teacher Training

  • School Technology

  • Higher Education

  • Education Services

Skills Required

  • Excellent communication skills in English and Hindi.

  • Strong telephone-based lead qualification and consultative selling skills.

  • CRM experience (Zoho CRM, Salesforce, HubSpot, LeadSquared, or equivalent).

  • Ability to handle 80–100+ inbound enquiries/calls per day.

  • Excellent follow-up discipline and time management.

  • Comfortable working in a target-driven environment.

Preferred Market Exposure

Preference will be given to candidates with experience working with institutions in:

  • Mumbai

  • Delhi

  • Noida

  • Gurugram

  • Bengaluru

  • Hyderabad

Candidates with existing institutional networks in these markets will have an added advantage.



Requirements

Experience

  • 2-5 years of experience in B2B Inside Sales, Institutional Lead Qualification, Inbound Sales, Institutional   or EdTech Sales.

  • Must have experience handling paid marketing-generated inbound leads from Institutions, Teachers, Distributors, and Retailers for selling EdTech products,Print products , educational content, LMS, ERP, or school technology solutions.

Preferred Industry

  • EdTech

  • Educational Publishing

  • Assessment

  • LMS / School ERP

  • Teacher Training

  • School Technology

  • Higher Education

  • Education Services

Skills Required

  • Excellent communication skills in English and Hindi.

  • Strong telephone-based lead qualification and consultative selling skills.

  • CRM experience (Zoho CRM, Salesforce, HubSpot, LeadSquared, or equivalent).

  • Ability to handle 80–100+ inbound enquiries/calls per day.

  • Excellent follow-up discipline and time management.

  • Comfortable working in a target-driven environment.

Preferred Market Exposure

Preference will be given to candidates with experience working with institutions in:

  • Mumbai

  • Delhi

  • Noida

  • Gurugram

  • Bengaluru

  • Hyderabad

Candidates with existing institutional networks in these markets will have an added advantage.



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