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Influencer Marketing Manager

Location: Remote — Uruguay

Work Arrangement: This is a fully remote (telecommute) position.

Employment Type: Full-Time (Contractor)

Number of Openings: 2 Positions

Industry: Marketing & Advertising / Influencer Marketing

English Proficiency: Advanced (C1/C2) – Excellent written and verbal communication skills are required.

Schedule: Full-Time | Flexible schedule with availability to collaborate across international time zones.

Start Date: As Soon As Possible

About the Company

This opportunity is with a fast-growing global influencer marketing and creator strategy agency that helps brands build authentic connections with audiences through strategic creator partnerships. The company specializes in designing and executing influencer campaigns for international brands, managing every stage of the process from creator sourcing and negotiations to campaign execution, performance reporting, and strategic consulting.

Working with clients across multiple industries and global markets, the organization combines creativity, data-driven decision-making, and strong relationship management to deliver measurable marketing results. Its collaborative and entrepreneurial culture offers team members the opportunity to work with leading content creators while shaping innovative campaigns across today's fastest-growing digital platforms.

About the Role

We're looking for a strategic, relationship-driven, and highly organized Influencer Marketing Manager to lead the development and execution of influencer marketing initiatives for global brands.

In this role, you'll be responsible for creating influencer strategies, identifying and managing creator partnerships, negotiating contracts, overseeing campaign execution, analyzing performance, and collaborating with cross-functional teams to maximize campaign success. You'll play a key role in strengthening brand awareness, increasing audience engagement, and building long-term relationships with creators and brand ambassadors.

This is an excellent opportunity for someone who thrives in a fast-paced digital environment and is passionate about influencer marketing, content strategy, and social media innovation.

What You'll Do

Influencer Strategy & Campaign Planning

• Develop and execute comprehensive influencer marketing strategies aligned with brand and business objectives.

• Define campaign goals, creator strategies, deliverables, timelines, and KPIs.

• Identify opportunities to increase brand awareness, engagement, and campaign performance.

• Continuously optimize influencer programs using campaign insights and industry trends.

Creator & Talent Management

• Identify, recruit, onboard, and manage relationships with influencers, creators, and brand ambassadors.

• Build long-term partnerships with creators across Instagram, TikTok, YouTube, blogs, and emerging platforms.

• Maintain strong relationships with agencies, talent representatives, and creator networks.

• Serve as the primary point of contact for influencer partnerships.

Campaign Execution

• Manage influencer campaigns from strategy through execution and reporting.

• Coordinate campaign briefings, content creation, approvals, publishing schedules, and deliverables.

• Ensure campaigns are delivered on time, within budget, and according to client expectations.

• Monitor campaign progress and proactively resolve issues throughout execution.

Negotiation & Budget Management

• Negotiate influencer contracts, compensation, deliverables, and usage rights.

• Manage campaign budgets and ensure cost-effective execution.

• Monitor campaign spending and maximize return on investment.

Analytics & Performance Reporting

• Track campaign performance using engagement, reach, conversions, ROI, and other KPIs.

• Analyze campaign data and generate actionable insights.

• Prepare client reports, presentations, and strategic recommendations.

• Continuously improve campaign performance through data-driven decision-making.

Cross-Functional Collaboration

• Collaborate with social media, PR, creative, product, and marketing teams.

• Integrate influencer marketing initiatives into broader marketing campaigns.

• Support campaign planning, product launches, and brand initiatives.

Industry Research & Compliance

• Stay current on influencer marketing trends, platform updates, and emerging creators.

• Ensure influencer content complies with brand guidelines, FTC regulations, and legal requirements.

• Research new tools, technologies, and best practices within the influencer marketing industry.

What We're Looking For

Required Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.

• 3+ years of experience in influencer marketing, digital marketing, social media management, or creator partnerships.

• Proven experience planning and executing successful influencer marketing campaigns.

• Strong negotiation and relationship management skills.

• Excellent written and verbal communication skills in English.

• Experience using influencer marketing platforms such as CreatorIQ, Traackr, AspireIQ, or similar tools.

• Experience with Google Analytics and campaign reporting.

• Deep understanding of social media platforms, creator ecosystems, and digital content trends.

• Strong analytical mindset with the ability to translate campaign data into actionable insights.

• Excellent organizational and project management skills.

• Ability to manage multiple campaigns simultaneously.

• Knowledge of FTC guidelines and influencer marketing compliance.

Preferred Qualifications

• Experience within consumer goods, retail, beauty, fashion, technology, or lifestyle industries.

• Existing network of creators, influencers, agencies, or talent managers.

• Experience integrating influencer campaigns with paid social media advertising.

• Experience managing international influencer campaigns.

• Strong content creation, copywriting, or visual storytelling skills.

• Digital Marketing or Influencer Marketing certifications.

• Experience with online reputation management or digital crisis communications.

Candidate Evaluation Considerations

To ensure success in this role, the following factors will be carefully evaluated during the selection process:

• Experience leading influencer marketing campaigns from strategy through reporting.

• Ability to build long-term creator and client relationships.

• Negotiation and partnership management skills.

• Knowledge of influencer marketing platforms and campaign analytics.

• Strong understanding of social media platforms and digital marketing trends.

• Organization, project management, and ability to manage multiple priorities.

• Strategic thinking and ability to optimize campaign performance.

• Professionalism, communication skills, and collaborative mindset.

What Success Looks Like

• Influencer campaigns consistently achieve or exceed performance objectives.

• Strong relationships are developed with creators, agencies, and brand partners.

• Campaigns are delivered on schedule and within approved budgets.

• Performance reporting provides valuable insights and strategic recommendations.

• Brand awareness, engagement, and campaign ROI continue to improve.

• Long-term influencer partnerships contribute to sustained brand growth and customer loyalty.

Why Join Us?

• Lead influencer marketing campaigns for international brands.

• Collaborate with creators across today's leading digital platforms.

• Work in a fast-paced, innovative, and collaborative environment.

• Gain exposure to global influencer marketing strategies and multi-market campaigns.

• Expand your expertise in creator partnerships, campaign strategy, and digital marketing.

• Fully remote work environment with long-term career growth opportunities.

Important Notes

Applications may receive priority consideration if candidates:

• Have direct experience managing global influencer marketing campaigns.

• Have worked with CreatorIQ, Traackr, AspireIQ, or similar influencer platforms.

• Bring an existing network of creators, influencers, or talent agencies.

• Possess advanced English communication skills.

• Have experience within consumer goods, beauty, fashion, retail, or technology.

• Have successfully managed multiple campaigns and budgets simultaneously.

This is a fully remote (telecommute) position.