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Zoom

Head of APAC Field Marketing

Posted 2 hours ago
10+ years experience
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AI Summary

Define and lead the APAC field marketing strategy to drive pipeline growth and revenue while adapting global campaigns for regional relevance. Cultivate ecosystem partnerships and customer advocate networks to strengthen market presence and business opportunities.

What You Can Expect

As Head of APAC Field Marketing, you will shape and own the regional marketing strategy that fuels pipeline growth and revenue across one of Zoom's most dynamic markets. This is a high-impact role at the intersection of strategy and execution, where your decisions directly influence how Zoom grows across the region.



About the Team

Our APAC marketing team is a curious, collaborative group working at the intersection of global strategy and regional execution. We partner cross-functionally with Regional Inside, Outside, and Channel sales to build local marketing programs that deliver pipeline and revenue impact. We also work closely with Global Marketing teams to translate and extend global campaign frameworks into locally relevant programs that drive growth across APAC. The team values bold thinking, a customer-first mindset, and the kind of ownership that drives real results.


Responsibilities

  • Define and lead the APAC Field Marketing strategy, adapting global integrated campaigns for regional relevance while driving customer acquisition, retention, and expansion
  • Build and deepen relationships with ecosystem partners and internal stakeholders to strengthen Zoom's value proposition, expand market awareness, and generate new business opportunities
  • Cultivate a growing network of customer advocates across industries, activating them for events, case studies, webinars, media opportunities, and peer-to-peer prospect engagement.
  • Analyze campaign performance and conduct ROI analysis to continuously optimize the regional marketing portfolio and demonstrate business impact.

What We're Looking For

  • 15+ years of B2B SaaS marketing experience, including proven leadership of an APAC field marketing organization
  • Track record of building and executing regional marketing strategies that align with global campaigns and drive measurable pipeline and revenue outcomes
  • Customer-first mindset with deep familiarity with the APAC customer journey and regional market dynamics
  • Hands-on, strategic leadership style: equally comfortable setting direction and rolling up your sleeves to get things done
  • Strong cross-functional collaboration skills, with the ability to build trusted partnerships with Sales, Customer Success, and executive stakeholders
  • Exceptional communication and presentation skills, with the ability to influence and inspire across diverse audiences
  • Results-driven with high attention to detail, sound judgment, and a demonstrated ability to own outcomes and drive decisions in a fast-moving environment.




Ways of Working
Our structured hybrid approach is centered around our offices and remote work environments. The work style of each role, Hybrid, Remote, or In-Person is indicated in the job description/posting.


Benefits
As part of our award-winning workplace culture and commitment to delivering happiness, our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support work-life balance; and contribute to their community in meaningful ways. Click Learn for more information.


About Us
Zoomies help people stay connected so they can get more done together. We set out to build the best collaboration platform for the enterprise, and today help people communicate better with products like Zoom Contact Center, Zoom Phone, Zoom Events, Zoom Apps, Zoom Rooms, and Zoom Webinars.
We’re problem-solvers, working at a fast pace to design solutions with our customers and users in mind. Find room to grow with opportunities to stretch your skills and advance your career in a collaborative, growth-focused environment.


Our Commitment

At Zoom, we believe great work happens when people feel supported and empowered. We’re committed to fair hiring practices that ensure every candidate is evaluated based on skills, experience, and potential. If you require an accommodation during the hiring process, let us know—we’re here to support you at every step.


If you need assistance navigating the interview process due to a medical disability, please submit an Accommodations Request Form and someone from our team will reach out soon. This form is solely for applicants who require an accommodation due to a qualifying medical disability. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed.


Our interviews are supported by BrightHire, a tool that helps us create a consistent and thoughtful interview experience and may include recordings. Please refer to our candidate privacy statement for more information of how we use your data.

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