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GlassHouse.biz

Field Marketing Manager

Posted 26 minutes ago
2-5 years experience
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AI Summary

The Field Marketing Manager will own trade show execution, lead capture, and the development of the GlassHouse partner program. They will also collaborate with sales to drive pipeline and create content from field engagements.

What you'll do

  • Own trade show execution: planning and promotion, show budgets, travel and shipping, and booth experience.
  • Run the trade show playbook: vet and recommend shows, run lead capture, and hold a retro after every event using what you learn to improve the next one.
  • Support pipeline directly: work with sales on target accounts, book meetings, pitch GlassHouse on the floor and jump into conversations.
  • Build and own the GlassHouse partner program: evaluate partnership types, prioritize high-impact engagements and grow the program over time.
  • Lead partner engagements, from co-marketing and joint webinars to podcasts and speaking opportunities.
  • Use AI tools to build repeatable systems that make shows, reporting and content run faster.
  • Report on what matters for every show and partnership: pipeline influenced, conversion and ROI. Bring what you hear in the field back to marketing, product and sales.
  • Create content from shows and partner engagements, and work with the Marketing Lead to distribute it across channels.
  • Support customer engagement: write customer emails, help run referrals and plan webinars, and turn great customer stories into content.

What we're looking for

  • 3–5 years in field, partner or content marketing, ideally B2B SaaS.
  • A sales-first mindset and a track record to match: events or programs that produced measurable pipeline, not just activity.
  • A hands-on individual contributor who says "yes, and" rather than "that's not my job," and works well on a fast-paced team.
  • Experience building something from scratch, like a program, a playbook or an event series.
  • The ability to run several shows in parallel without dropping the ball.
  • Comfortable with HubSpot (workflows, attribution) and experience using AI tools to build repeatable systems for research, reporting and content.
  • A knack for turning an event into great content.

Nice to have

  • Experience in home services or the trades.
  • Experience securing podcast or media opportunities.
  • Comfortable on camera, with basic video editing skills.

About the job

  • Reports to the Marketing Lead.
  • Full-time, Nashville-based preferred. 
    • Open to remote.
  • Travel: approximately 10 shows per year

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