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Siege Media

Digital PR Specialist

Posted 8 days ago
$65000 - $73500 per year
2-5 years experience
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AI Summary

The Digital PR Specialist will generate creative content ideas and pitch them to journalists and bloggers to secure media coverage. They will also build media lists and collaborate with the content marketing team to create proprietary data-driven stories for B2B and B2C clients.

Siege Media is a growing and remote-first organic growth agency. We were nationally recognized on Inc.’s Best Workplaces list and Inc. 5000 list, highlighting the 5000 fastest-growing private companies. Interested in joining the Siege team? We currently have a spot open for a talented Digital PR Specialist to help us deliver great content for our world-class clients.

Perks for United States residents include 100% health, vision and dental benefits, 50% 401k match up to 6% of your salary, donation matching, career development training, unlimited PTO, work-from-home equipment and free pens. Everyone loves free pens.

Learn more about working at Siege by checking out our Careers page, experiencing our culture on Instagram, and checking out our work on Dribbble!

Siege Media values diversity. We encourage people of color, LGBTQIA+ folks, veterans, parents and those with disabilities to apply. If you require reasonable accommodation to complete our application or interview process, please let us know.

Responsibilities

  • Generate creative ideas to develop as content and pitch to journalists/bloggers

  • Build media lists for a variety of B2B and B2C clients across a wide range of industry groups

  • Work with our content marketing team to create unique, proprietary data to establish our clients as industry experts in their field

  • Pitch content generated by our team to news media for the primary purpose of generating coverage and visibility for our organic growth clients

  • Monitor news and proactively pitch new stories

  • Have a firm grasp on writing effective leads

  • Nurture and develop relationships with writers, reporters and bloggers

  • Conduct comprehensive research including validating sources and finding the most recent and relevant data available

Required Skills

  • Passion for public relations, data-driven content, email outreach and media relations

  • Experience running surveys and crafting stories from data to pitch to national news

  • 3-5 years experience working in an agency or similar PR environment for major U.S. brands

  • Strong interpersonal skills, with ability to form productive working relationships

  • Strong project management skills, with ability to juggle multiple projects while still working effectively

  • Ability to set priorities, meet deadlines and work independently

  • Strong attention to detail, i.e. near perfect grammar and strong editing skills

Suggested Skills

  • Basic to intermediary SEO knowledge

  • Experience using Microsoft Office and/or the Google Doc tool suite

  • Experience using a media relations tool such as Muck Rack or Cision

The salary range for this position is $65,000.00-$73,500.00 DOE.

Please plan to upload the following information during the application process:

  1. Your resume

  2. A short introduction/cover letter

  3. A sample PR strategy based on a provided example

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