About the Role

This is a role for someone who wants to set the visual standard for PrizePicks, make a lot of the work with their own hands, and build a team of supervillains while they do it. 

PrizePicks is a skill-based Daily Fantasy sports platform where fans make Picks and build Entries. The Creative Collective is the small, high-conviction team that decides how the brand looks, sounds, and shows up. The talent is some of the best and hungriest we've worked with. The work is fun, the team is fun, and we don't take ourselves too seriously. We take the work very seriously.

As Creative Director, you're the visual authority for the brand. You set the direction for campaigns across OOH, TVC, social, and in-app messaging, and you shape how the brand evolves from sport to sport and year to year. You lead Design, Copy, and Creative Ops, and you're still in the files: designing OOH, end cards, and phone screens for TV, and steering key visuals alongside your designers.

This is a player-coach seat. Expect to spend roughly 60 to 70 percent of your week making and directing the work, and the rest leading the team and representing Creative in the room. You're also the first gate. Nothing reaches the Head of Brand & Creative until you've pushed it, sharpened it, or killed it.

The team has the talent. It needs more firepower. The impact you have on this business will set us apart from the competition.

How We Work

Lead with conviction: Be Iverson

Bring work you believe in and have a strong POV. Authenticity matters more than the idea itself. If the idea could live with another brand's logo on it, it doesn't belong here. We'd rather refine a bold idea than try to save a safe one.

Sharpen each other: Be Pharrell

Value direct feedback and be comfortable in conflict. Debate makes the work better. Once a call is made, we move together. Mediocre work is a collective failure, not an individual one.

Execute under pressure: Be Jordan

The standard does not change when the moment does. We move with precision and continually refine our judgment. Practice or clutch time, you show up with the same intensity.

Show up fully: Be Virgil

Show up wherever you are needed, whenever you are needed, without hesitation. Not for credit, for the outcome. It's not about doing everything. It's about doing what's required to make it right.

What You'll Do

Set the visual direction

• Own the visual direction for campaigns across OOH, TVC, social, and in-app messaging
• Define how the brand flexes across sports and evolves year over year while staying unmistakably PrizePicks
• Build and present visual identity and direction decks to the broader Marketing org as visuals are finalized
• Bring a way of thinking about our creative process and brand that we're not even considering yet, and push PrizePicks to be the standard for creative and branding in this space

Make the work

• Design hands-on: OOH, TV End Cards & Creative, campaign key visuals, in-app messages, and whatever the moment calls for
• Art direct motion and video, and add motion treatments yourself when they elevate the work
• Hold craft high at volume across every format and platform

Lead the team

• Manage Design, Copy, and Creative Ops.
• Own performance reviews, hiring decisions, and career growth for your team
• Learn each person's strengths and gaps, and put them where they do their best work
• Act as the first gate for creative: push it, sharpen it, or kill it before it goes to key stakeholders.
• Have the ability to recommend when additional resources are needed beyond the teams capacity with strong business cases.
• Run creative reviews with direct, useful feedback, and make sure the team moves together

Partner across the business

• Be the face of Marketing & Brand Creative beyond just marketing.
• Present finalized creative and visual direction to the wider org, and explain why the work works
• Partner with Legal to make great work inside compliance guardrails
• Keep the work culturally connected, from the TVC down to organic social

Who You Are

• A maker first. You want to be in the files, and you lead by raising the bar on the work itself
• Opinionated with taste. You can say why something is right, and you can kill what isn't
• Culturally fluent. You know the difference between participating in culture and chasing it, and your ideas start from real insight, not trends
• Hungry, fast, and efficient. Volume doesn't scare you
• A builder of people. You grow talent, set a high standard, and give feedback that makes the work and the person better
• More than a designer focused on craft. You're constantly looking for ways to break through & grow teams
• Low ego, high standards. If a teammate's idea beats yours, you back it

Qualifications

• A portfolio of strong work across sports and entertainment. We care about the work more than the years, and Daily Fantasy or adjacent industry experience is not required
• Experience leading and growing a creative team
• Figma and Adobe Creative Suite are mandatory
• Hands-on craft across OOH, TV and video, social, and digital or in-app
• Strong concepting instincts
• Experience presenting creative direction to cross-functional partners and senior leaders
• Comfort creating great work within legal and compliance guardrails
• Hungry, fast, and efficient
• A passion for sports, hip-hop, and/or culture

Bonus Points

• Motion design experience (a major plus)
• AI in your workflow in some way, shape, or form
• Experience on athlete, talent, or creator campaigns and shoots
• Experience building or evolving a brand system across multiple categories or properties

What to Expect

We work incredibly hard, and we care a lot about how PrizePicks is perceived in the world. To keep it a buck, that might mean some long days, sometimes nights, and rare weekends to make sure we stay ahead of the game.

What Success Looks Like

In six months, your impact is already visible. The team under you is growing and taking on bigger things, and you're bringing a different level of thinking to our creative process and branding.

In twelve months, you have full control of the creative team. You know each person's strengths and gaps, and you know how to push the team to its full potential. You have a solid understanding of the brand and how to present culturally connected ideas, not only at the TVC level but across every channel we impact. You will have made sure that PrizePicks is the standard when it comes to creative and branding in this space.

Location

• While we prefer candidates based in New York City or Atlanta, we are open to qualified applicants from anywhere in the U.S. and are willing to consider remote candidates. #LI-Remote 

Working at PrizePicks:

The typical salary range for this position is $160,000 to $200,000. At PrizePicks, we consider your role, level, and where you'll be working when determining our salary ranges. The compensation info you see on our job postings gives you an idea of the starting pay range for the position. Your actual pay within that range will depend on your specific work location, as well as your skills, experience, and education. Your recruiter will be happy to chat more about the specific pay range for your location and how we arrived at it during the hiring process. 

This application period will remain open for 30 days. We’re committed to finding the best candidate, so this date may be adjusted, and any changes will be reflected in this posting.

Date Posted:  11/16/2026