Copywriter (Vitamins & Supplements)

Prenetics, a Nasdaq listed company (PRE), is a leading genomics-driven health sciences company, revolutionizing prevention, early detection, and treatment. Our prevention arm, CircleDNA, uses whole exome sequencing to offer the world's most comprehensive consumer DNA test. Insighta, our $200 million joint venture with renowned scientist Prof. Dennis Lo, underscores our unwavering commitment to saving lives through pioneering multi-cancer early detection technologies.

At Prenetics, we believe that prevention is the key to a healthier future, we aim to empower individuals to take proactive steps towards maintaining their well-being and leading healthier lives. As part of this mission, we are expanding our business into the category of Vitamins and Dietary Supplements. This new venture is built on a robust, science-backed approach, integrating our deep scientific knowledge with a strong emphasis on lifestyle and holistic health. This expansion allows us to further align our resources and expertise towards enhancing individual health and wellness through tailored nutritional support.

We're looking for a creative and versatile Copywriter to craft compelling content that drives engagement and supports our marketing efforts.

Key Responsibilities:

• Develop and execute a variety of content, including website copy, email campaigns, social media posts, product descriptions, and marketing materials.
• Collaborate with the marketing team to create engaging and persuasive content that aligns with our brand voice and marketing goals.
• Conduct thorough research on industry-related topics to ensure accuracy and relevance.
• Edit and proofread content to ensure clarity, coherence, and error-free writing.
• Optimize content for SEO to improve search engine rankings and drive traffic to our website.
• Utilize AI tools and technologies to enhance content creation and streamline workflows.
• Assist in the creation of content strategies to support marketing campaigns and initiatives.
• Stay updated on industry trends and incorporate best practices into content creation.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, or a related field is preferred.
• Proven experience as a Copywriter or in a similar role.
• Experience in CPG or B2C industries is required.
• Experience with vitamins and supplements is preferred.
• Exceptional writing, editing, and proofreading skills.
• Strong understanding of SEO principles and content optimization.
• Strong understanding with AI tools and their application in content creation.
• Ability to work independently and manage multiple projects simultaneously.
• Excellent communication and collaboration skills.
• A portfolio demonstrating a range of writing styles and content types.

Benefits

• Our DNA is P-R-E-N-E-T-I-C-S. See what each word of our company name means:

  Get to know us; Get to know our DNA!

  Passion

  • You are passionate about our mission and your job, and inspire others with your drive for excellence.

  Resilience

  • You are tenacious and calm despite challenges, changes, and stress. Sleeves rolled up, you attack every challenge head-on.

  Empowerment

  • You help colleagues across Prenetics succeed. You foster a strong team spirit while encouraging others to take initiatives and risks.

  Integrity

  • You are trustworthy, honest and accountable to your actions and commitments.

  Epic

  • You dare to take risks, deliver results and make things happen. You possess a growth mind-set and strive to continuously improve.

  Transparency

  • You speak up and share information even if it is controversial or difficult.
  • You share wins and failures openly.

  Ingenuity

  • You make wise decisions despite ambiguity.
  • You think outside the box, challenge the status quo and come up with creative solutions.

  Communication

  • You practice empathy, articulate your thoughts and ideas effectively and respectfully.

  Selfless

  • You seek what is best for Prenetics, not yourself or your team. You put the needs of the team before your own.