Business Development Manager - North Carolina
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AI Summary
The Business Development Manager is responsible for driving revenue growth and managing trade spend objectives within an assigned geography. They will develop business solutions, manage retail accounts, and conduct monthly business reviews to improve customer experience and brand loyalty.
Company: Wells Enterprises (a Ferrero Company)
Functional Area: Retail Sales
The Role
Wells Enterprises currently has an opening for a Business Development Manager, calling primarily on Food Lion and Harris Teeter. The Business Development Manager leads the development of business solutions within an assigned geography. The main goal is to generate more revenue for the company while also achieving profit and trade spend objectives.
What You’ll Do
- Retail account development; Awareness of Customer Strategy and Performance; Knows customer policies and procedures
- Apply Cat Man principles; Converts data to insights; Uses insights to influence customer behavior; Demonstrates category knowledge and performance drivers; Awareness of key Consumer and Shopper Insights
- Volume Forecast Management
- P&L/ Trade Management
- Accounts Payable Management
- Annual joint business planning
- Monthly Business Reviews
- Asset management
- Arranging business meetings and one-on-one conversations with prospective customers
- Discover and explore new business opportunities with internal business case development
- Develop ways to improve the customer experience and build brand loyalty
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