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The Business Development Lead will develop and execute a growth strategy for the Southern Ontario industrial market by identifying new opportunities and building long-term partnerships. They will collaborate with internal technical teams to provide tailored wastewater treatment solutions and manage the full sales cycle from discovery to deal closure.
VSG Recruitment is representing our client, an established provider of industrial wastewater treatment solutions with more than 20 years of experience serving the industrial sector.
Our client provides a broad range of technical solutions, including specialty products, polymers, and consultative support. Their approach is highly customer-focused, combining technical expertise, on-site evaluations, and tailored solutions to help industrial customers improve wastewater performance and meet operational and environmental requirements.
They are currently looking for an experienced Business Development professional to drive growth across Southern Ontario.
This is a hands-on business development role focused on identifying new opportunities, building strategic relationships, and converting those opportunities into long-term business partnerships.
The successful candidate will combine strong commercial instincts with enough technical understanding to work effectively with industrial customers, technical specialists, engineers, operations teams, and procurement professionals.
Develop and execute a structured business development strategy for Southern Ontario
Identify and pursue new opportunities within industrial markets
Build and maintain a strong pipeline of qualified prospects
Initiate conversations through networking, industry outreach, and direct business development
Lead or support discovery meetings, proposals, and deal progression
Build relationships with key decision-makers across operations, engineering, and procurement
Understand customers' operational, technical, and regulatory requirements
Translate technical solutions into clear business value
Work closely with internal technical specialists to develop tailored solutions
Develop long-term customer partnerships and expand key accounts
Monitor market trends, competitor activity, and emerging customer needs
Represent our client at relevant industry events and networking opportunities
Proven experience in B2B business development, sales, or strategic partnerships
A proactive, autonomous, and results-driven approach
Experience managing longer and more complex sales cycles
Strong communication, negotiation, and relationship-building skills
Ability to think strategically while remaining highly execution-focused
Confidence working with technical and operational stakeholders
Experience in one or more of the following would be particularly valuable:
Industrial water or wastewater treatment
Environmental services
Industrial process solutions
Technical or engineering environments
Value-driven or consultative sales
Knowledge of the Southern Ontario industrial market
Bilingual English/French capabilities
During the first 6–12 months, the focus will be on developing a strong pipeline, establishing credibility within the market, and converting opportunities into signed business.
Over the longer term, success means securing strategic partnerships, expanding key accounts, increasing market penetration, and making a meaningful contribution to revenue growth across Ontario.
This is an opportunity to join a growing organization at an important stage of its expansion in Ontario. The successful candidate will have the ability to build a market, develop lasting customer relationships, and directly influence the growth of the business.
Interested in learning more?
Apply directly through VSG Recruitment or contact our team for a confidential conversation.
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