The Brand Licensing Specialist is responsible for the day-to-day management of an assigned portfolio of licensees and supports the development, marketing, and distribution of licensed products that align with Scouting America's brand standards and strategic objectives. This position serves as the primary point of contact for assigned licensees, ensuring timely product development, compliance with licensing agreements, royalty reporting, and effective collaboration with internal and external stakeholders. They will also identify opportunities to grow existing licensing relationships and support new business development initiatives.
Essential Functions: - Responsible for the business performance of an assigned portfolio of licensees by developing strong business relationships and identifying opportunities to increase licensed product sales, expand product assortments, grow retail distribution, and maximize royalty revenue while ensuring alignment with Scouting America's brand standards.
- Provides day-to-day account management for an assigned portfolio of licensees, serving as the primary business contact and ensuring timely execution of licensing initiatives.
- Coordinates the development, review, approval, and launch of licensed products to ensure compliance with Scouting America's brand standards and licensing requirements.
- Reviews product concepts, artwork, packaging, advertising, and marketing materials submitted by licensees for brand compliance and approval.
- Monitors licensee performance, including sales activity, product launches, royalty reporting, and contractual compliance, escalating issues when appropriate.
- Assists with preparing licensing agreements, amendments, renewals, and related documentation for assigned licensees.
- Researches market trends, competitive products, and category opportunities to support business growth within assigned licensing categories.
- Identifies opportunities to expand existing licensing relationships through new products, retail distribution, promotional initiatives, and merchandising programs.
- Supports prospecting efforts for new licensing opportunities by conducting research, preparing presentations, and assisting with outreach activities.
- Coordinates product samples, trade show preparation, licensee meetings, and other business development activities.
- Maintains accurate licensing records, product approvals, royalty documentation, and licensee information within licensing management systems.
- Collaborates with internal departments, including Legal, Marketing, Merchandising, Program, and Finance, to facilitate product launches and resolve operational issues.
- Assists in preparing reports, revenue forecasts, and business updates related to assigned licensing accounts.
- Participates in licensee meetings, retail visits, industry events, and trade shows to strengthen relationships and identify marketplace opportunities.
- Other job-related duties as assigned.
Education:- Bachelor’s degree in Business Administration or related field.
Qualifications:
- 5+ years of progressively responsible experience in brand licensing, consumer products, merchandising, business development, or a related field.
- Experience supporting licensed product development, account management, or brand partnerships is required.
Job Competencies:
Knowledge of: Operational decision making; strategic decision making; and strong business acumen; in-depth knowledge of retail operations and business objectives; trade show logistics and events; knowledge of Scouting America’s programs recommended.
Skill in: Compelling communication; driving for results; building partnerships; creating solutions and building customer loyalty. Motivated self-starter that takes initiative. Excellent interpersonal and communication skills; High attention to detail.
Ability to: Work independently with limited supervision, plan, prioritize and organize; focus on customers; collaborate; and initiate action.
Open to remote work arrangement for the right candidate, if not local.
Salary Range is $65,000 - $95,000 Scouting America is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship.
— Sarah J.
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Marketing Manager
★★★★★
Verified
