Binance Accelerator Program - CRM Operations (APAC Based)

About Binance Accelerator Program

Binance Accelerator Program (BAP) is a 3-6 month internship program designed for Early Career talent to have firsthand experience in the rapidly expanding digital assets space. You will be given the opportunity to develop your skills at Binance and understand what it’s like to work at the world's leading blockchain ecosystem. As part of your internship in the BAP, there will also be opportunities for networking and development, which will expand your professional network and build transferable skills to propel you forward in your career. Learn about the BAP Program HERE.

What You’ll Do:

• Reward hub execution to boost key points user conversion.
• Support customer inquiry, improve the chat efficiency, reduce total solve time to 12 hours at least.
• Better the communication & SOPs to promote process improvement.
• Delivery activities for BU/Local based on user characteristics.
• Focus on localisation process and execution to scale up global campaigns.
• Maintenance routine campaigns for active users to boost DAU and MAU.
• Pull ideas and insights by focusing on dashboard optimisation and data analysis for key barriers.
• Key feature management to facilitate company-wide teams for user comms.

What We’re Looking For:

• Relevant experience in digital marketing planning and execution within the tech, gaming, internet, or e-commerce sectors.
• Bilingual English/Mandarin is required to be able to coordinate with overseas partners and stakeholders. 
• The capability to work independently, exercising sound judgment and demonstrating strong initiative, in addition to possessing excellent problem-solving skills, a keen attention to detail, and a results-oriented mindset.

Nice to Haves:

• Prior experience in implementing and configuring marketing automation and/or CRM platforms such as Braze, Salesforce Marketing Cloud, Hubspot, or similar systems.
• A deep understanding of and a strong inclination towards the rapidly evolving crypto, blockchain, and technology industries, accompanied by the ability to adapt to market developments and apply current trends in digital marketing to achieve growth objectives.
• Demonstrated success in growing and managing a robust user base, utilizing advanced digital marketing strategies, tools, and techniques to effectively engage, nurture, and retain customers.