Splash Financial

Own lender integrations and consumer funnel optimization for personal loan products to improve approval rates and funded volume. Collaborate with engineering and data science to build seamless borrower experiences and manage the lender integration pipeline.

Lead the product organization's analytical efforts by owning experimentation, instrumentation, and the creation of core business dashboards. Translate quantitative data and qualitative customer feedback into actionable insights to shape the product roadmap and customer experience.

Own the design of product workstreams for personal loan and HELOC products from problem framing to high-fidelity deliverables. Conduct user research and leverage AI tools to create scalable, compliant, and user-centric financial experiences.