You will develop creative strategies, concepts, and scripts for UGC ads while managing the creator selection and production process. Additionally, you will act as the primary creative contact for clients, using performance data to optimize campaigns and ensure high-quality ad delivery.
You will translate client briefings into concrete UGC ad concepts, manage the production process with creators, and ensure high-quality output. Additionally, you will communicate directly with clients, analyze ad performance data, and iterate on scripts to optimize results.