Reach Digital

The Creative Strategist manages the end-to-end creative process, from research and developing ad angles to writing hooks and briefs for editors. They own the creative strategy for 3-5 brand partners, tracking performance and translating platform trends into testable concepts.

Concept, film, and edit short-form video content for Instagram and TikTok to promote a healthy snack brand. Act as the on-camera personality to engage health-conscious consumers and stay current with platform trends.