Drive the adoption of EdTech solutions like LMS and SIS by developing strategic partnerships with higher education institutions. Manage the full sales cycle and collaborate with partners to execute growth strategies and demand generation campaigns.
The Senior Marketing Executive will execute high-performing, multi-channel digital campaigns across platforms like Facebook, Google, and TikTok, focusing heavily on paid advertising, influencer collaborations, and CRM automation. Key duties include planning and optimizing campaigns, implementing tracking setups like Conversion API, managing influencer relationships, and building automated marketing workflows in HubSpot.
