Collective Goods Holdings, Inc.

You will conduct outbound outreach to K-6 schools to introduce the Book Blast program and schedule presentations with school leadership. Additionally, you will manage calendar invites, track activities in HubSpot, and ensure high-level stakeholder participation.

The CRM & Lifecycle Marketing Lead is responsible for developing and executing customer communication strategies to drive engagement, retention, and lifetime value across the portfolio. This role manages the end-to-end lifecycle strategy, including email and SMS automation, audience segmentation, and performance optimization.

The Product Marketing Manager oversees the Book Blast program, managing its positioning, communication strategy, and creative development. They collaborate with cross-functional teams to optimize program performance, drive student engagement, and implement AI-driven marketing solutions.

You will manage a calling territory to introduce Book Blast programs to schools while leading and developing a team of outreach specialists. This role involves balancing individual sales production with team mentorship, quality assurance, and performance management.