Bark

Lead the end-to-end paid acquisition strategy across multiple channels and markets for a two-sided services marketplace. Manage the transition between pay-per-lead and subscription commercial models while integrating AI into creative and bidding workflows.

Operate as a one-person AI content studio to rapidly turn raw ideas into finished creative assets for social media, product launches, and campaigns. Create high-quality short-form videos and full asset suites using a variety of AI tools and traditional editing software.

The Head of Product will own the end-to-end consumer proposition, driving the transition from a lead-generation model to a subscription-based marketplace. This role involves setting product strategy, building and coaching a high-performing team, and executing complex initiatives to improve consumer engagement and growth.

The role involves setting the strategy and owning the roadmap for driving step-change adoption and usage of the consumer mobile application (iOS and Android). This requires identifying organic growth opportunities across existing and new user experiences, working closely with Product and Marketing teams.