User Acquisition Manager

 Posted 2 hours ago
     
2-5 years experience
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AI Summary

Manage and scale paid acquisition campaigns primarily on Meta, while also expanding to Google Ads and other channels. Collaborate with creative and CRO teams to optimize conversion and contribute to campaign strategies.

About product

Memowrite is a web-based platform that helps people turn their life stories into professionally crafted, printed hardcover memoirs — and leave a legacy that outlives them. Users answer guided prompts and add photos, while Memowrite's editorial team shapes it all into a beautifully designed keepsake book that families treasure and pass down for generations. No writing skills required — just the memories worth keeping.

The product is part of Kilo Group (UAB Kilo Grupė) — a Lithuanian digital health and wellness ecosystem, one of the fastest-growing companies in Europe (FT1000 ranking), with 15+ products and 4M+ customers worldwide. Offices in Vilnius, Barcelona and other European cities.

We are toogeza, a Ukrainian recruiting company that is focused on hiring talents and building teams for tech startups worldwide. People make a difference in the big game, and we may help to find the right ones.

Currently, we are looking for an experienced User Acquisition Manager to join one of toogeza’s clients.

About the Role

We're looking for a User Acquisition Manager to join the Memowrite marketing team. This is a high-impact individual contributor role with a clear path to team leadership. You'll be working with real budgets — $ХM+ month.

We already have unit economics. We're not at the R&D stage — we're scaling. Your job is to make that scaling efficient, measurable and fast.

What You'll Do

  • Manage and scale paid acquisition campaigns primarily on Meta, with expansion to Google Ads and other channels

  • Work in parallel on two streams: creative hypothesis testing (in collaboration with the creative team) and audience/targeting optimization

  • Collaborate closely with the CRO team to improve conversion across the funnel

  • Brief the creative team on hypotheses and contribute to the creative direction — you don't produce creatives, but you know what works and why

  • Track, analyze and report on performance using internal analytics and attribution tools

  • Contribute to evergreen campaign strategy and seasonal activations (Black Friday, Q4)

  • Identify new audience segments and geos for scaling

What We're Looking For

Must Have

  • 2–4+ years of experience in paid user acquisition (Meta — must)

  • Experience managing budgets of $300K+ monthly. You will be working with $1M+ monthly spend.

  • Strong understanding of white-hat verticals — no gambling, no grey niches

  • Hands-on experience with web funnels and subscription-based products

  • Confident working with analytics: Looker Studio, Tableau, Power BI or similar

  • Understanding of attribution models — experience with tools like Northbeam, Triple Whale or similar

  • Experience collaborating with creative and CRO teams

  • Fluent English (working language of the team)

Nice to Have

  • Experience with user acquisition automation and auto-rules is a plus

  • Experience with Google Ads

  • Applovin experience — strong plus

  • Additional European languages (Spanish, French, German, Italian, Portuguese)

  • Experience across multiple geos and audiences

What We Offer

  • $300K–$1M+ monthly budget to manage — real scale from day one

  • Clear path to leadership: this role can grow into leading a media buying team

  • Quarterly performance bonus tied to company results

  • A small, focused, non-toxic team — fast decisions, no bureaucracy

  • Office in Vilnius or Barcelona — or fully remote (GMT+3 preferred)

  • Annual international work retreats

  • Part of Kilo Group ecosystem — strong infrastructure, advanced tooling, senior talent around you

Hiring Process

  1. Screening Interview — toogeza

  2. HM Interview

  3. Test task (3 days)

  4. Bar-raising Interview

  5. Offer

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