Sr Director of Sales, Foodservice
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AI Summary
Summary
The purpose of the Foodservice team is to fully own the Foodservice channel for LA Colombe, covering Business and Industry, Healthcare, Higher Education, and other non-commercial segments.
The Sr Director, Foodservice Sales will lead LA Colombe’s sales efforts across the channel by driving key objectives – both quantitative (revenue, volume, profit, and share) and qualitative (in outlet presence, top retail relationships, training and development, etc.). He/she will directly lead a team covering the key customer and segments to implement sales strategies, and will drive growth indirectly by leveraging LA Colombe’s sales force
Key responsibilities include: channel and infrastructure development; coaching and developing direct reports; owning account budgets and key performance indicators (KPI’s) while developing productive business relationships; building joint business plans with senior leadership at partners; and developing strategies, standards, tools and routines, and best practices that can be leveraged across all LA Colombe business units and regions, and also ensuring the team is leveraging all available internal resources to help drive business in their accounts.
Responsibilities
Develops/Executes National Account strategies and guidelines
- Develop short and long-term strategies, and initiatives for the channel considering company direction, focus area, key customers, market parameters and resources
- Create ‘best-in-class’ expectations with regards to distribution, visibility and pricing
- Monitor market trends and maintains data on competition in key accounts
- Activate brand in accounts via industry and consumer marketing initiatives
- Partner with local Sr. Regional Directors to assess FS execution, take feedback and apply learnings and ensure national accounts team works to improve overall channel business
- Management and Development of existing national accounts
- Lead the development of all national Foodservice key accounts through strategic focus, turn-key programming
- Develop and maintain business relationships with senior management across key partners by adding value through thought leadership and strategic partnerships
- Ensure successful wiring of key national accounts and positions LA Colombe as a ‘must-carry’ brand for national accounts
- Secure long-term, mutually beneficial partnerships with target national accounts
- Evaluate ROI for each account and creates benchmark system to evaluate and improve upon investments
Business Development
- Lead the team to identify new strategies, programs and tools to ensure consistent segment growth and opportunity
- Acquire new customers
- Maintain knowledge of the industry and total account base
Strategic Business Planning
- Drive the annual business planning process for Foodservice key accounts teams, channel programs, initiatives, and tactics
- Aggregate and analyze large amounts of complex data quickly, and distill that data into clear, viable action plans
- Allocate resources where the investment has the greatest ROI and/or with important customers
- Maintain the national account budget, ensuring appropriate allocations for all existing national account customers/agreements
Leadership, Coaching, and Development
- Build, develop, and lead a geographically disparate team; ensure career development for entire team with focus on specific, timely and direct feedback and coaching.
- Assist account managers to implement effective programs
- Mine thought-leading initiatives and insights that impact strategy and communicate best practices.
Requirements
- Minimum 10 years of Sales Management experience with track record of success
- Experience in and strong understanding of the FS industry in the US with a focus on business & industry is required
- Experience in National accounts and in On Premise channel
- In-depth knowledge of sales within FMCG or spirits industry
- Proven ability to build strong, mutually beneficial relationships with key stakeholders
- Strong negotiator and influencer, leveraging analytics to achieve desired outcomes
- Self-motivated, self-directed, flexible and able to work under pressure in a fast paced environment
- Strategic thinker and passionate for achieving long-term success via solutions oriented approach
- Outstanding analytical proficiency; fluent in a wide range of data tools
- Strong communication skills, highly organized and manages timelines and objectives effectively; strong presentation and facilitation abilities.
About Us
Chobani is a food maker with a mission of making high-quality and nutritious food accessible to more people, while elevating our communities and making the world a healthier place. In short: making good food for all. In support of this mission, Chobani is a purpose-driven, people-first, food-and-wellness-focused company, and has been since its founding in 2005 by Hamdi Ulukaya, an immigrant to the U.S. The Company manufactures yogurt, oat milk, and creamers – Chobani yogurt is America's No.1 yogurt brand, made with natural ingredients without artificial preservatives. Following the 2023 acquisition of La Colombe, a leading coffee roaster with a shared commitment to quality, craftmanship and impact, the Company began selling cold-pressed espresso and lattes on tap at cafés nationwide, as well as Ready to Drink (RTD) coffee beverages at retail. In 2025, Chobani acquired Daily Harvest, a modern brand offering consumers nutritious, delicious and convenient ready-to-make meals.
Chobani uses food as a force for good in the world – putting humanity first in everything it does. The company's philanthropic efforts prioritize giving back to its communities and beyond. Chobani manufactures its products in New York, Idaho, Michigan and Australia, and its products are available throughout North America and distributed in Australia and other select markets.
For more information, please visit www.chobani.com or follow us on Facebook, Twitter, Instagram and LinkedIn.
Chobani is an equal opportunity employer. Chobani will not discriminate against any applicant for employment on any basis including, but not limited to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, military and/or veteran status, marital status, predisposing genetic characteristics and genetic information, or any other classification protected by federal, state, and local laws.
The salary range for this full-time position is $178,500.00 - $280,500.00, + bonus + equity + benefits. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Chobani provides a comprehensive benefits package, including medical, dental, vision coverage, disability insurance, health savings account, flexible spending accounts, and tuition reimbursement. To help save for the future, all employees are eligible for a 401k match of 100% on up to 5% of eligible pay. To support growing families, we provide fertility and childcare assistance, and 12 weeks of parental leave at full pay after six months of continuous employment. In addition, we provide wellness resources which include an employee assistance program, fitness discounts, a wellness reimbursement, on-site gym access (certain locations) and a monthly wellness newsletter to connect you with resources and timely information. We offer various types of paid time of including: 120 hours of paid time off, 11 holidays, and paid volunteer time off.
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