Senior Regional Manager

Senior Regional Manager

Location: Remote Canada (Greater Toronto Area Preference)

Base Salary Rate: $139,880.25 - $164,565 per year 

Job type: Full-time position

About This Role

We are seeking a dynamic Senior Regional Manager to lead and grow a network of Channel Partners. The Senior Regional Manager will be responsible for providing sales expertise and appropriate resources to support Channel Partner growth and to exceed target sales volume goals. Develop and promote strong product and application knowledge and apply it to Channel partners, A&E Firms, GC/EC’s, and End User customers. The ideal candidate will manage strategic partner relationships, drive sales initiatives, and develop new business opportunities to meet and exceed sales targets for Canada.

Key Responsibilities

• Achieve or exceed assigned sales targets by managing Channel Partners, National Accounts, Corporate Accounts, and OEM Partners.
• Establish and cultivate professional relationships with strategic prospects to develop a strong pipeline.
• Coordinate business development activities aligned with company strategy, ensuring consistent growth within the territory.
• Analyze bid opportunities, prepare proposals with the team, negotiate terms, and maintain strong customer relationships to secure projects.
• Identify and contact potential prospects to assess their needs, presenting tailored solutions to expand the client base and increase sales.
• Conduct product presentations and workshops; educate prospects on product lines, address objections, and foster long-term business relationships.
• Support management team initiatives by maintaining a personal sales pipeline and actively hunting for new opportunities.
• Develop and implement a comprehensive annual district sales plan.
• Provide sales expertise and resources to Channel Partner sales teams, ensuring they achieve and exceed sales volume targets.
• Promote product and application knowledge to Channel Partners, A&E Firms, and End-User customers.
• Assist Channel Partners in developing and executing successful business plans.
• Manage high-level discussions with Channel Partners and End-Users to resolve challenges and negotiate business terms.
• Managers will be assigned specific Channel Partners and are directly responsible for their growth.
• Manage all National Account and internal lead assignments, ensuring alignment with appropriate Channel Partners.

Basic Qualifications

• High School Diploma or equivalent
• 10+ years of experience selling fire detection equipment or similar safety, security, or life safety systems through a distribution channel within a defined territory

Preferred Qualifications

• Bilingual in the English and French languages – HIGHLY PREFERRED
• Exceptional presentation, written, and verbal communication skills
• Proficient with basic computer applications; high energy and self-motivated
• Familiarity with online CRM’s for data management, sales tracking and forecasting
• In-depth knowledge of fire safety products, codes, and application usage
• 5+ years of experience building and managing distributor networks
• Excellent interpersonal skills; technically adept with strong presentation abilities
• Ability to work from a virtual/home office environment