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Health Evolution

Senior Director, Membership & Market Development

Posted 2 days ago
$130K - $160K per year
5-10 years experience
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AI Summary

The Senior Director is responsible for growing and retaining the enterprise membership base by managing the full sales cycle and cultivating relationships with C-suite executives. They will collaborate cross-functionally to ensure a seamless member journey while meeting revenue and renewal targets.

Company Description

Health Evolution is a selective membership of chief executives and influential leaders from the most impactful organizations across the health care industry. 

Our members embrace bold ideas, drive meaningful innovation, lead with courage, and collaborate to advance a health care system that is more accessible and affordable, more effective and equitable, and more proactive and personalized. 

Health Evolution’s range of in-person and virtual convenings include: 

  • Health Evolution Summits: The largest, most influential gathering of health care CEOs and senior leaders in America 
  • Exchanges: Intimate group gatherings focused on a specific topic in a signature location 
  • Hubs: Dedicated member space for meetings, networking, and receptions at industry events. 
  • Networks: Trusted peer circles connecting like-minded executives  
  • Forum: Peer-to-peer discussions exploring major themes reshaping health care  

Job Description

The Senior Director, Membership & Market Development is responsible for growing and retaining Health Evolution's Enterprise Membership and Partnership base. This individual owns a book of prospective and current Members — identifying and cultivating relationships with CEOs and C-suite executives, guiding them through the membership sales cycle, and managing the renewal process to protect and grow recurring revenue. The role partners closely with the EVP, Membership & Market Development and works cross-functionally with Marketing, Member Experience, and Curation teams to ensure a seamless prospect-to-Member journey. This role reports directly to the EVP, Membership & Market Development, and works alongside other members of the Membership team responsible for new sales, renewals, and Member engagement.

Key Responsibilities

  • Own a pipeline of prospective Enterprise Members and Corporate/Strategic Partners across payer, provider, and life sciences organizations, from first outreach through signed agreement.
  • Manage the full sales cycle for new membership opportunities: outbound prospecting, discovery calls, benefit and pricing presentations, proposal development, and contract close.
  • Lead the annual renewal process for an assigned portfolio of Members, including tracking renewal timelines, identifying at-risk accounts, and building retention plans.
  • Build and maintain relationships with CEOs, C-suite executives, and their offices, serving as a trusted point of contact throughout the membership lifecycle.
  • Identify upsell and expansion opportunities within existing Member accounts (e.g., additional Member seats, Partnership upgrades).
  • Maintain accurate and current pipeline, account, and forecast data in Salesforce.
  • Collaborate with Marketing on outbound campaigns, referral programs, and lead follow-up to keep the top of funnel full.
  • Partner with the Member Experience and Curation teams to ensure new Members are successfully onboarded and existing Members remain engaged ahead of renewal.
  • Represent Health Evolution at the Summit, Connect, and select Forum Roundtables to deepen prospect and Member relationships in person.
  • Contribute to pricing, packaging, and benefit strategy discussions based on market and prospect feedback.
  • Mentor and provide guidance to junior members of the Membership team as the function grows

What Success Looks Like

  • Consistent achievement of new membership sales targets and quarterly pipeline goals.
  • Strong renewal rate across an assigned portfolio of Enterprise Members and Partners.
  • Accurate, up-to-date forecasting that gives leadership visibility into new and renewal revenue.
  • Deep, durable relationships with Member CEOs and their offices that translate into referrals and expansion.

Qualifications

  • 7+ years of experience in a quota-carrying sales, business development, or membership/association management role, ideally within health care, health tech, or a membership-based organization.
  • Demonstrated success managing a full sales cycle and carrying a renewal or retention target, including forecasting and pipeline management in a CRM (Salesforce preferred).
  • Comfort and credibility engaging directly with CEOs and other C-suite executives and their offices.
  • Strong understanding of, or ability to quickly learn, the payer, provider, and life sciences landscape.
  • Excellent written and verbal communication skills, including proposal writing and executive-level presentations.
  • Highly organized and self-directed, with the ability to manage a large, varied account portfolio simultaneously.
  • Bachelor's degree or equivalent experience.
  • Willingness to travel for Health Evolution convenings and Member meetings (estimated 15–20%).

Additional Information

Benefits

  • Ability to work remotely
  • Competitive base salary and variable compensation package
  • Competitive, comprehensive health care coverage
  • Flexible paid time off
  • 401k w/company match

Health Evolution is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

  • Compensation: USD 130000 - USD 160000 - yearly
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