Senior Channel Marketing Specialist, Americas

Company Description

At Bluebeam, we empower those who build our world. Part of the Nemetschek Group and trusted by over 4 million users globally, we’re the leading provider of desktop, web, and mobile solutions for paperless workflows that help improve communication and streamline processes across the project lifecycle. From design review to construction coordination, our tools are used by architects, engineers, and contractors in more than 160 countries to collaborate in real time and deliver projects faster with greater accuracy. As part of a global ecosystem of AEC technology brands, Bluebeam is helping drive the digital transformation of the built environment.

Job Description

The Senior Channel Marketing Specialist owns the channel marketing execution for Bluebeam’s partners in the Americas. You will turn global channel strategy into campaigns, enablement and programs that partners actually use, and prove their impact on channel-sourced pipeline and revenue. You will work hand in hand with the Americas Channel Sales Account Managers (CAMS) and coordinate with Direct Marketing, Creative, Product Marketing and Marketing Operations.

This is a hands-on, high-ownership role on a lean team: you will build repeatable systems that can scale to additional Nemetschek construction brands over time with some of your partners. 

• Partner campaigns and demand generation: plan and run through-channel and to-channel campaigns with partners and distribution, from concept through launch and follow-up.
• Advise partners on campaign activities to adopt including campaign-in-a-box kits that partners can launch with minimal effort. 
• Manage co-marketing and market development funds (MDF) for the partners, overseeing partner plan development, requests, approvals, and ROI tracking.
• Support the marketing enablement efforts of the team for the AMER partners
• Manage day-to-day partner marketing requests, including asset customization, co-branded materials, and campaign execution
• Support partner onboarding into marketing programs and the PRM platform 
• Coordinate partner training sessions, webinars, and enablement content
• Support planning and logistics for AMER partner events, trade shows, and roadshows 
• Serve as a responsive point of contact for AMER partners on marketing questions

Qualifications

• 8+ years in B2B marketing, with at least 5 years in channel, partner, or reseller marketing
• Bachelor's degree in marketing, business, communications, or related field
• Experience with partner or reseller marketing programs
• A collaborative style that builds trust across partner, sales and marketing teams with different priorities 
• Working knowledge of Salesforce or a comparable CRM, PRM experience
• Strong organizational skills; comfortable managing multiple partner requests at once
• Familiarity with the architectural, engineering, or construction industries
• Experience supporting a multi-brand or multi-product partner portfolio
• Experience working in a technology company, preferably SaaS/software
• Excellent written and verbal communication skills
• Comfortable working across time zones as part of a global team with teammates in other regions
• Proficient in Microsoft Office
• Comfortable learning new technology and adopting processes
• Experience with through-channel marketing automation platform
• Spanish and/or Portuguese a strong plus for LATAM partner support

Additional Information

All your information will be kept confidential according to EEO guidelines.

#Bluebeam #LI-Remote #LI-BL1

It is the policy of Bluebeam to comply with all federal and state laws concerning the employment of persons with disabilities and to act in accordance with regulations and guidance issued by the Equal Employment Opportunity Commission (EEOC). Furthermore, it is the company policy not to discriminate against qualified individuals with disabilities in regard to application procedures, hiring, advancement, discharge, compensation, training or other terms, conditions and privileges of employment.

 We are committed to providing reasonable accommodations for qualified individuals in accordance with applicable laws. If you require assistance or an accommodation during the application or hiring process, please contact us.

  In accordance with applicable pay transparency laws, compensation for this role will be determined based on qualifications, experience, and business needs. Base pay is one component of our total rewards program, which may also include incentive compensation, bonuses, and a comprehensive benefits package. We encourage candidates to apply even if their experience does not align perfectly with every qualification.

WHAT WE OFFER: 

• People-focused culture that values collaboration, innovation, and continuous improvement. 
• Competitive compensation and benefits package. 
• Retirement savings program with employer contributions; 
• Paid time off and company-recognized holidays. 
• Health and well-being benefits, including medical, dental, and vision coverage. 
• Resources for learning and development, including access to training and learning platforms. 
• Opportunities for career growth and internal mobility. 
• Employee assistance and well-being resources. 
• Employee discounts and other optional perks.