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You will be responsible for building the outbound sales playbook from the ground up for a new product, including messaging and strategy. You will conduct direct outreach to performance marketing and creative leaders to generate demos and meet monthly execution goals.
Hightouch is looking for a Sales Development Representative to join our founding Ad-Studio team to help build the outbound motion for Hightouch's creative platform for building, editing, and launching on-brand ads at the volume performance marketing requires. You'll be a key player in helping stand up a brand-new product motion; there's no established playbook here, so you'll be working directly with leadership to build the foundational processes, messaging, and strategies as we go. You will be outbounding to performance marketers, creative and brand teams, so we are looking for someone who is highly intelligent, comfortable with ambiguity, and able to connect with multiple audiences.
Outreach directly into prospective customers who fit our ideal persona (performance marketing, growth, creative, and marketing ops leaders) via cold calls, text, emails, integrated marketing campaigns, LinkedIn campaigns, and other methods
Work with the growth team to research and craft personalized outreach to target accounts, tying messaging to real creative and campaign pain points (creative fatigue, slow production cycles, brand consistency at scale)
Find creative methods, channels, and strategies to help guide prospects to a Hightouch Ad Studio demo
Own building the outbound playbook from the ground up, you will help shape process, messaging, tooling, and strategy for this new product rather than inherit them
You will be tasked with a goal and expected to execute against it on a monthly basis
Bachelor's degree
Self-starter, ability to self-motivate and build from zero in a high-growth start-up
Comfort operating without an established playbook and helping create one
Effective communication skills, both written and verbal
Prior experience (1+ years) engaging customers and prospects
Interest in tech, and ideally in marketing, advertising, or data
Ability to multitask, organize, and prioritize work
Even if your experience does not line up perfectly, we are still excited to have you apply. The best hires do not always check off every box of a job description.
Compensation Details
The salary range for this position is:
On-Target Earnings: $100,000 annually
Base Salary: $70,000 annually
This is location independent in accordance with our remote-first policy. We also offer meaningful equity compensation.
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