Sales Development Representative

 Posted 23 days ago
     
2-5 years experience
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AI Summary

The SDR is responsible for identifying and qualifying prospective customers to drive pipeline growth for pre-clinical and translational research services. This includes managing inbound leads, conducting outbound prospecting, and supporting marketing campaigns and scientific events.

Job Summary:

The Sales Development Representative (SDR) plays a critical role in driving pipeline growth by identifying, qualifying, and engaging prospective customers for Crown Bioscience’s pre-clinical and translational research services. This role works closely with Inside Sales, Business Development (BD), and Marketing to support territory strategy, event-driven outreach, and inbound lead response.


The ideal candidate is curious, coachable, detail-oriented, and motivated to build a career in life sciences sales.


Responsibilities:

Lead Generation & Qualification

  • Prospect and qualify new opportunities within assigned territories and account segments
  • Respond to inbound leads in a timely and professional manner, including AI-generated leads (e.g., chat, web, campaigns)
  • Conduct initial discovery conversations to understand customer needs, research focus, and buying timelines
  • Route qualified opportunities to the appropriate BD or Inside Sales partner

Outbound & Account Development

  • Support outbound prospecting efforts aligned to territory plans and priority accounts
  • Build targeted contact lists using tools such as LinkedIn Sales Navigator, SciLeads, and CRM data
  • Engage prospects via email, phone, LinkedIn, and event follow-up
  • Support strategic initiatives such as win-back campaigns, sleeping accounts, and onshore/offshore positioning

Event & Campaign Support

  • Assist with lead capture and follow-up for major scientific conferences and industry events
  • Execute marketing campaigns with clear messaging and calls to action
  • Track engagement and outcomes in Salesforce and marketing systems

CRM & Reporting

  • Maintain accurate and up-to-date records in Salesforce
  • Log all activities, leads, and opportunities according to process guidelines
  • Assist with pipeline tracking, territory reviews, and reporting as needed

Qualifications & Experience

Required

  • Bachelor’s degree in life sciences, business, or related field (or equivalent experience)
  • 1–3 years of experience in sales, business development, or customer-facing roles
  • Strong written and verbal communication skills
  • Comfort working in a fast-paced, metrics-driven environment
  • Ability to learn scientific concepts and articulate value propositions clearly

Preferred

  • Experience in life sciences, CRO, biotech, pharma, or research tools
  • Familiarity with Salesforce, HubSpot, or similar CRM platforms
  • Experience supporting trade shows or scientific events
  • Interest in pursuing a career path toward Inside Sales or Business Development

Key Skills & Attributes

  • Strong organizational and time-management skills
  • Curious mindset with a desire to learn science and customer workflows
  • Coachable and open to feedback
  • Comfortable working cross-functionally with Sales, Marketing, and Operations

High attention to detail and follow-through


Crown Bioscience is committed to a diverse and inclusive workplace. Crown Bioscience is an equal opportunity employer and does not discriminate based on race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

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