Revenue Operations Manager, Sales & Marketing

 Posted 7 hours ago
     
5-10 years experience
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AI Summary

The role focuses on owning the operational engine for top-of-funnel growth, specifically managing lead routing, lifecycle management, and the data flow between HubSpot and Salesforce. The manager will partner with Sales and Marketing leaders to optimize pipeline creation workflows and ensure accurate campaign attribution.

About OpenLoop

OpenLoop was co-founded by CEO, Dr. Jon Lensing, and COO, Christian Williams, with the vision to bring care anywhere. Our telehealth support solutions are thoughtfully designed to streamline and simplify go-to-market care delivery for companies offering meaningful virtual support to patients across an expansive array of specialties, in all 50 states.

About the Role

Pipeline doesn't just happen—it's built through tight processes, clean data, and seamless coordination between Marketing and Sales. At OpenLoop, we're looking for a Revenue Operations Manager to own the operational engine that powers top-of-funnel growth: from lead routing and lifecycle management to campaign performance measurement and pipeline creation workflows.

This is a highly cross-functional role that sits at the intersection of two of our most critical GTM functions. You'll partner daily with Marketing and Sales leaders, and you'll be the person who makes sure leads don't fall through the cracks, handoffs actually happen on time, and the data in our systems reflects reality.

If you're energized by making things run smoothly at scale—and you get frustrated when good leads go nowhere because of broken processes—this is your role.

As lead volume and campaign complexity increase, the absence of dedicated ownership over lead flow, routing, and conversion is creating inefficiencies and lost pipeline. Misaligned definitions of MQL and SQL, slow lead response, and gaps in HubSpot-to-Salesforce data flow are leaving revenue on the table.

This role owns the fix. You'll build the operational foundation that enables Marketing to generate pipeline efficiently and Sales to act on it quickly—creating the tight feedback loop between the two functions that drives predictable, scalable growth.

 

What You'll Do

  •  Lead Lifecycle & Routing – Design and maintain the full lead lifecycle—from initial capture through MQL definition, routing logic, and SQL handoff—ensuring leads reach the right rep at the right time with the right context.

  • Pipeline Generation Operations – Partner with Marketing and Sales to optimize pipeline creation workflows, lead response times, and conversion rates at every stage of the top-of-funnel.

  • CRM Alignment – Own the operational connection between HubSpot and Salesforce—ensuring data flows cleanly between systems, field mappings are accurate, and nothing gets lost in translation.

  • Campaign & Attribution Tracking – Support campaign performance measurement and pipeline attribution, ensuring Marketing has the data it needs to understand what's working and double down on it.

  • Funnel Reporting – Monitor pipeline creation and conversion performance, build the reports that keep leaders informed, and flag issues before they become problems.

  • Process Improvement – Continuously identify and eliminate inefficiencies in lead management, routing, and handoff—bringing a bias toward automation and scale to everything you build.

  • Cross-Functional Collaboration – Serve as the operational partner for Marketing and Sales leaders, translating their goals into process design, system configuration, and measurement frameworks.

 

Who You Are

  •  5+ years in Marketing Operations, Sales Operations, or Revenue Operations at a B2B SaaS company

  • Strong hands-on experience with HubSpot (Marketing Hub) and Salesforce—you understand how they work together and where they break down

  • Solid understanding of lead lifecycle management, including MQL/SQL definitions, routing logic, and SLA frameworks

  • Data-driven mindset—you measure everything and let data guide your prioritization

  • Process-oriented builder who can design a workflow, document it clearly, and get teams to actually follow it

  • Strong cross-functional collaborator with excellent communication skills

  • Comfortable working in ambiguity and managing multiple priorities in a fast-moving environment

Our Benefits

In addition, for salaried positions you would also be eligible for:

  • Medical, Dental, and Vision plans

  • Flexible Spending/Health Savings Accounts

  • Flexible PTO

  • 401(k) + Company Match

  • Life Insurance, Pet insurance, and more

Our Company

We have a relatively flat organizational structure here at OpenLoop. Everyone is encouraged to bring ideas to the table and make things happen. This fits in well with our core values of Autonomy, Competence and Belonging, as we want everyone to feel empowered and supported to do their best work.

Sound like a good fit? We’d love to meet you.

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