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AI Summary
You will own the end-to-end design process for Plume's core app and partner-facing surfaces, translating complex financial and blockchain concepts into intuitive interfaces. This includes conducting user research, building design systems, and collaborating with engineering to ensure high-quality product implementation.
Job Summary
Plume is looking for a Product Designer to shape how institutions and retail users interact with tokenized real-world assets onchain. You will own design end-to-end — from problem framing and user research through high-fidelity UI and shipped product — across Plume's core app, issuer/vault tooling, and partner-facing surfaces. You'll work closely with Product, Engineering, and Marketing to make complex financial and blockchain concepts feel simple, trustworthy, and fast.
Key Responsibilities
- Design end-to-end user flows for tokenized asset discovery, onboarding, KYC/compliance gating, staking, and portfolio management.
- Translate ambiguous problems involving novel financial structures (vaults, structured credit, treasury products) into clear, intuitive interfaces.
- Build and maintain a scalable design system/component library used across web app, marketing site, and partner integrations.
- Run lightweight user research and usability testing with both retail crypto users and institutional counterparties.
- Partner directly with engineers to ensure pixel-accurate, performant implementation; review shipped work against design intent.
- Create wireframes, prototypes, and high-fidelity mocks in Figma; present design rationale to leadership and cross-functional stakeholders.
- Collaborate with Marketing on landing pages, campaign assets, and product launch visuals.
Qualifications
- 4+ years of product design experience, ideally with at least one shipped consumer or fintech product used at scale.
- Strong portfolio demonstrating end-to-end ownership: research, IA/flows, visual design, and post-launch iteration.
- Expert in Figma (components, variants, auto-layout) and familiar with handoff tools/workflows.
- Comfortable designing for regulated, compliance-heavy flows (KYC/AML, accreditation, disclosures) without sacrificing usability.
- Strong visual craft: typography, layout, motion, and systemized color/spacing.
- Excellent written and verbal communication; able to defend design decisions with data and reasoning, not just aesthetics.
Preferred Experience
- Prior experience designing for crypto, DeFi, or fintech products, ideally something involving custody, trading, or asset management.
- Familiarity with wallet UX patterns (MetaMask, WalletConnect, account abstraction) and onchain transaction flows.
- Experience designing for multiple personas simultaneously (retail investor, institutional allocator, internal ops team).
- Basic fluency in HTML/CSS or React sufficient to prototype or collaborate closely with engineering.
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