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Company Overview
Shriners Children’s is an organization that respects, supports, and values each other. Named as the 2025 best mid-sized employer by Forbes, we are engaged in providing excellence in patient care, embracing multi-disciplinary education, and research with global impact. We foster a learning environment that values evidenced based practice, experience, innovation, and critical thinking. Our compassion, integrity, accountability, and resilience define us as leaders in pediatric specialty care for our children and their families.
With 20+ hospitals, outpatient clinics, ambulatory care centers and outreach locations across the globe, we provide excellent care to children up to age 18 regardless of their family’s ability to pay or insurance status. Please click here to learn more about our locations.
Job Description
Job Summary
The Physician Liaison effectively plans, analyzes, and implements outreach efforts in the market area. Develops and maintains relationships within the physician community to enhance lines of communication and build the referral base for Shriners Children’s. Conducts referral assessments to support strategic initiatives and identify opportunities and threats posed by competitive forces in the market area. This position reports to the Market Director of Planning and Business Development.
Key Responsibilities
Markets Shriners Children’s directly to referring physicians, other healthcare providers, and physician offices via office visits, electronic media, professional meetings, continuing education or any other appropriate methods to effectuate new referral growth
Maintains existing referring relationships through exceptional customer service, communication and retention related activities.
Evaluates payer mix and explores opportunities to support referral efforts. Develop and implement strategies based on payor opportunities.
Analyzes demographic and clinic activity linked to referring providers through market intelligence, to create strategic referral goals and determine outcomes and effect
Maintains accurate record of referring physician complaints/issues in the CRM and works to ensure corrective action is taken by collaborating with facility partners and report results to market directors, facility leaders and the impacted physician.
Required Qualifications
1 year of sales or marketing combined with 5 years of clinical background - or 2 years of healthcare sales/marketing experience
General medical knowledge especially related to organization services, treatment offerings and equipment
Experience with CRM/PRM tools
MS Office Suite proficiency
Ability to interpret market data
Bachelor's in marketing or related field
Preferred Qualifications
2 years of healthcare sales/marketing experience
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