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Paid Search Manager - Debt Marketing Leads

Posted 2 hours ago
$120K - $150K per year
2-5 years experience
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AI Summary

The Paid Search Manager will own and manage multi-million-dollar search programs across Google Ads, Microsoft Ads, and Performance Max to drive customer acquisition and revenue. They will collaborate with cross-functional teams to optimize landing pages, ad copy, and bidding strategies while monitoring performance metrics.

Our client is a leading performance marketing agency specializing in debt lead generation, and they’re searching for a true Google Ads guru.

They’re looking for a hands-on Paid Search Manager to own and scale multi-million-dollar search programs across Google Ads, Microsoft Ads, and Performance Max for debt relief.

 

Key Responsibilities

  • Own and manage paid search strategy across Google Ads, Microsoft Ads, and emerging search channels for agency clients
  • Execute and optimize campaigns across branded, non-branded, Performance Max, video, and remarketing initiatives
  • Manage and optimize multi-million-dollar paid search budgets to achieve client revenue and efficiency goals
  • Drive customer acquisition, conversion growth, and incremental return on ad spend (iROAS) through full-funnel search marketing programs
  • Develop keyword, bidding, audience, and campaign structure strategies to improve performance and scalability
  • Partner closely with client and internal teams to optimize landing page experiences and conversion opportunities
  • Collaborate with Creative teams to develop and test high-performing ad copy, creative assets, and messaging strategies
  • Analyze campaign performance and consumer behavior to identify insights, trends, and optimization opportunities
  • Build and execute testing roadmaps across bidding strategies, creative, audiences, and measurement methodologies
  • Monitor pacing, forecasting, budget allocation, and performance reporting across all paid search initiatives
  • Stay informed on platform changes, search trends, AI-driven advertising innovations, and competitive activity
  • Work onsite in our Newport Beach office to collaborate closely with cross-functional teams

Skills, Knowledge and Expertise

  • 3–5 years of experience in paid search, performance marketing, or digital media
  • Financial brand experience strongly preferred
  • Deep expertise managing campaigns within Google Ads, Microsoft Ads, YouTube, and Performance Max
  • Proven track record scaling paid search programs with measurable business impact
  • Strong understanding of SEM metrics including iROAS, CAC, CPA, CTR, conversion rate, impression share, and incrementality
  • Experience managing substantial paid media budgets with strong financial discipline
  • Strong analytical and quantitative skills with experience using reporting and analytics tools
  • Familiarity with attribution tools and web analytics platforms
  • Experience partnering cross-functionally across Growth, Client Services, Creative, Analytics, and Strategy teams
  • Highly organized with strong project management and communication skills
  • Ability to thrive in a fast-paced, entrepreneurial, and highly collaborative onsite environment
  • Passion for digital marketing innovation, consumer behavior, and performance optimization

Compensation $120,000 - $150,000 per year

Candidates local to Newport Beach, California will be based in-office. Candidates not within a commutable distance will be remote. 

 

 

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