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AI Summary
Plan, launch, and optimize paid advertising campaigns across multiple platforms specifically for the GCC market. Monitor performance metrics like ROAS and CPA while collaborating with creative teams to maximize return on investment.
Media Buyer (GCC Market) – Remote
Location: Fully Remote
Experience: 3+ Years
Employment Type: Full-Time
About Borders & Gates
At Borders & Gates, we are The One-Stop Shop for Business, helping organizations grow through consulting, digital transformation, marketing, and technology solutions. We partner with businesses across the GCC and MENA region to deliver measurable business outcomes through strategic marketing and performance-driven campaigns.
We are looking for an experienced Media Buyer with a proven track record of managing successful paid advertising campaigns across the GCC market. The ideal candidate is data-driven, creative, and experienced in optimizing campaigns to maximize return on investment.
Key Responsibilities
Plan, launch, manage, and optimize paid advertising campaigns across multiple platforms.
Create and manage campaigns on Meta Ads (Facebook & Instagram), Google Ads, LinkedIn Ads, TikTok Ads, and Snapchat Ads.
Develop media buying strategies tailored to GCC audiences and market trends.
Conduct audience research, competitor analysis, and campaign planning.
Monitor campaign performance and continuously optimize for ROAS, CPA, CPL, CTR, and conversion rates.
Manage advertising budgets efficiently while maximizing campaign performance.
Perform A/B testing on creatives, audiences, landing pages, and campaign structures.
Collaborate with designers, content creators, and marketing teams to produce high-performing creatives.
Implement tracking using Google Tag Manager, Meta Pixel, Google Analytics 4, and conversion APIs where applicable.
Prepare weekly and monthly performance reports with actionable insights and recommendations.
Stay up to date with advertising platform updates, industry trends, and best practices.
Required Qualifications
Minimum 3 years of hands-on experience in Media Buying or Performance Marketing.
Proven experience managing campaigns targeting GCC countries (Saudi Arabia, UAE, Qatar, Kuwait, Bahrain, and Oman).
Strong experience with Meta Ads Manager and Google Ads.
Experience with LinkedIn Ads, TikTok Ads, and Snapchat Ads is highly preferred.
Strong understanding of conversion tracking, attribution models, and analytics.
Experience with Google Analytics 4 (GA4) and Google Tag Manager (GTM).
Ability to analyze campaign data and make data-driven optimization decisions.
Excellent understanding of customer acquisition funnels and lead generation strategies.
Experience managing medium to large advertising budgets.
Strong analytical, communication, and organizational skills.
Ability to work independently in a fully remote environment.
English Requirement
Good English communication skills are mandatory.
Ability to communicate confidently with international clients in both written and spoken English.
What We Offer
Fully remote work environment.
Opportunity to work with clients across the GCC and international markets.
Continuous learning and professional development.
Access to exciting and diverse projects across multiple industries.
Collaborative and supportive team culture.
Career growth opportunities within a rapidly growing consulting and technology company.
Nice to Have
Google Ads Certifications.
Meta Certified Digital Marketing Associate or Media Buying Professional certification.
Experience with CRM platforms such as Zoho CRM or HubSpot.
Experience with Looker Studio dashboards and reporting.
Knowledge of SEO and landing page optimization.
Basic understanding of marketing automation and email marketing platforms.
Join Borders & Gates
If you're passionate about performance marketing and have a proven record of delivering results in the GCC market, we'd love to hear from you.
Apply now and become part of Borders & Gates — The One-Stop Shop for Business.
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