Marketing Systems Manager

• Management of key systems including self-guided tour app, leasing AI technology, video communications platform, CRM marketing features, and other products that support sales & marketing efforts. 
• Build operational knowledge to ensure that products are addressing the needs and stated goals of the department and company. 
• Collaborate with Marketing, Sales, Operations to define the overall vision and strategy for identified technology programs. 
• Ability to work cross functionally with Strategic Operations, IT, and other internal stakeholders on product development and delivery. 
• Track tech issues, enhancement requests, and vendor partner roadmaps. 
• Work with partners to optimize products including resolving tech issues, promote enhancement requests and affect product roadmaps. 
• Broker smooth collaboration and integration between our key marketing partners and systems. 
• Conduct regular meetings with vendor partners and weekly meetings with internal teams to align on priorities and progress.  
• Develop necessary KPIs and monitoring, job aids/training documentation and SOP/polices that support each product. 
• Identify consumer trends and friction points and adjust product implementation and use practices accordingly.  
• Build strong communication plan alerting users to product changes, releases, and bugs. 
• Maintain dashboards to align internal and partner teams on priorities and status. 
• Maintain working PowerPoint product decks identifying what the product is, associated KPIs and key information including SWOT charts. 
• Participate and/or lead pilots as necessary.   
• Continues to learn, stays current on latest technologies and trends. 
• Other responsibilities as assigned. 

• Bachelor’s degree; and three to five years’ experience in Operations, Marketing, product management. or equivalent combination of education and experience.  Multifamily or real estate experience required.
• Strong leadership skills with the ability to inspire and motivate cross-functional teams and partners.
• Excellent project management skills, with the ability to manage multiple priorities and deadlines.
• Excellent communication and presentation skills. 
• Excellent organizational and time management skills. 
• Proficiency in marketing software and tools, including AI, CRM systems, marketing automation platforms, and analytics tools.
• Working knowledge of Excel.
• Working knowledge of SmartSheets.
• Working knowledge of AI including how to prompt, leverage company approved AI to efficiently perform job duties.
• Working knowledge of Microsoft Teams and SharePoint platforms a plus. 
• Working knowledge of project management software such as Monday.com, Basecamp, Smartsheet, Asana, Quip or Microsoft Planner a plus. 
• Experience in voice of customer analysis and consumer insights a plus. Working knowledge of multifamily operational platforms like Funnel, Realync, EliseAI, Tour24 a plus. 
• Exceptional attention to detail, with the ability to both strategize at a high level and dive into technical details as needed.
• Strong leadership skills, with the ability to influence and align stakeholders across the organization.
• Critical thinker with strong problem-solving skills and excellent written and verbal communication style. 

COMPENSATION:

• Our company considers a range of factors including education and experience when determining base compensation.
• Compensation range: $95,000-$125,000 / year plus a 15% year-end bonus potential. 

BENEFITS:

• This position is also eligible for bonus and benefits. For more information, visit: Benefits!
• Comprehensive benefits package, including medical, dental, vision, 401k, and PTO. 
  • 1 hour of paid sick and safe time for every 30 hours worked, 10 days of paid vacation time accrued bi-weekly, 6 weeks of paid parental leave after completing one year of employment, 10 paid holidays annually, and up to 3 floating days.