Marketing Specialist

Floowi connects top LATAM professionals with leading U.S. companies through remote talent solutions. Our mission is to make LATAM the world’s premier hub for growth and excellence.

🌟 About our Client:

Our client is a digital marketing agency that combines strategic consulting with integrated digital execution. Its services span strategy and planning, branding and creative, paid digital, social media, analytics, automation, technology, and web experiences, supporting businesses across multiple industries with data-driven marketing solutions.

✍ Short Description:

The Marketing Specialist supports the execution, optimization, and ongoing management of integrated digital marketing initiatives across multiple client accounts. This is a multi-channel execution role spanning areas such as paid search, paid social, SEO, organic social, email marketing, programmatic, reporting and analytics, tagging, content, and light creative support. The role is responsible for keeping campaigns, deliverables, reporting, and follow-up activities accurate, coordinated, and on schedule while monitoring performance and identifying issues and opportunities. Success requires strong cross-channel exposure, analytical thinking, organization, and the ability to manage multiple client priorities in an agency environment.

🌎 Location: 100% Remote (LATAM only)
🗣 Language Requirements: Advanced English (C1+)
⏰ Schedule: Full-time, aligned with EST
😀 Start Date: ASAP

💰 Compensation & Benefits:

• Competitive salary in USD

• Remote-first flexibility. Work from anywhere.

• PTO and paid U.S. holidays

💼 Responsibilities:

• Execute, optimize, and manage ongoing integrated digital marketing initiatives across assigned client accounts, including paid search, paid social, SEO, organic social, email marketing, programmatic, reporting, analytics, tagging, content, and light creative support.

• Own assigned client account tasks, campaigns, deliverables, timelines, optimizations, reporting needs, and follow-up items, ensuring accurate and timely execution across multiple priorities.

• Support campaign builds and launches, including setup, budget pacing, optimization, QA, reporting configuration, tagging, and performance monitoring.

• Monitor campaign performance, budget pacing, campaign health, reporting accuracy, and platform setup to identify issues, opportunities, and areas requiring additional support.

• Coordinate with practice leads, Client Services, creative, content, analytics, and MarTech teams to keep client work moving and ensure deliverables are completed accurately and on time.

• Conduct QA across campaign setup, tracking, reporting, creative, content, and other deliverables before launch or delivery.

• Develop and maintain performance reporting, translating campaign results and trends into clear insights, recommendations, and next steps.

• Proactively communicate blockers, risks, performance concerns, and executional issues while collaborating with stakeholders to resolve them.

💡 Qualifications:

• 3+ years of digital marketing experience, preferably in an agency environment.

• Experience working across multiple digital marketing channels, including several of the following: email marketing, paid search, paid social, SEO, organic social, programmatic advertising, reporting and analytics, and graphic design.

• Experience managing multiple clients, campaigns, projects, and timelines simultaneously.

• Familiarity with digital marketing platforms and tools such as Google Ads, Meta Ads, LinkedIn Ads, email marketing platforms, SEO tools, programmatic platforms, Google Analytics, Looker Studio or similar reporting tools, and project management platforms such as Asana.

• Experience with CRM and marketing automation platforms, with HubSpot strongly preferred.

• Basic familiarity with creative and content tools such as Figma, Canva, Google Workspace, and Microsoft Office Suite.

• Strong analytical skills with the ability to translate performance data into clear insights, recommendations, and next steps.

• Strong organization, attention to detail, communication, and problem-solving skills, with the ability to work independently while collaborating across teams in a fast-paced agency environment.

📩 If you meet the experience outlined above, we’d love to hear from you. Please apply—our team is excited about your application and will be in touch as soon as possible.