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AI Summary

The intern will assist in executing digital marketing campaigns, managing social media content, and conducting market research. Additionally, they will perform lead generation and cold calling to promote company programs and maintain customer databases.

This is a remote position.

Role Overview

We are looking for a proactive, creative, and self-motivated Marketing Intern to join our team for a 3-month internship. The candidate will gain hands-on experience in digital marketing, social media management, lead generation, cold calling, customer outreach, and brand promotion.

This role is suitable for candidates who are eager to learn marketing strategies, communicate confidently with potential customers, and contribute to the company's growth.

Candidates who demonstrate strong performance, consistency, and the ability to achieve assigned targets may be offered a permanent position after successfully completing the 3-month internship.

Key Responsibilities

1. Digital Marketing and Social Media

  • Assist in planning and executing digital marketing campaigns to promote Enthuziastic's courses and programs.
  • Create engaging content for Instagram, Facebook, LinkedIn, and other relevant social media platforms.
  • Develop promotional posts, reels, captions, and marketing creatives using tools such as Canva.
  • Maintain a consistent social media posting schedule and content calendar.
  • Research competitors, market trends, and audience preferences.
  • Support the promotion of online classes, workshops, masterclasses, and seasonal programs.

2. Lead Generation and Cold Calling

  • Identify and generate potential leads through online research, social media, directories, and other relevant channels.
  • Make cold calls to prospective customers, parents, potential learners, and business contacts to introduce Enthuziastic's programs and services.
  • Explain the company's offerings clearly and communicate their benefits to prospective customers.
  • Follow up with interested leads through calls, emails, or messages.
  • Maintain lead databases and update the status of calls, follow-ups, and conversions.
  • Schedule meetings or connect interested prospects with the relevant team members.
  • Work towards assigned daily or weekly outreach and lead-generation targets.
  • Build and maintain professional relationships with prospective customers.

3. Marketing Research and Campaign Support

  • Conduct market research to identify new audiences and potential marketing opportunities.
  • Assist in developing outreach strategies to improve brand awareness and customer acquisition.
  • Explore collaboration and partnership opportunities.
  • Track marketing campaign performance, engagement, leads, and conversions.
  • Coordinate with the internal team to execute marketing initiatives and achieve business goals.

4. Reporting and Coordination

  • Maintain daily and weekly reports of marketing activities, cold calls, follow-ups, and leads generated.
  • Complete assigned tasks within the agreed timelines.
  • Share creative ideas to improve marketing effectiveness and customer engagement.
  • Participate in team meetings and provide updates on ongoing activities.

Requirements

Eligibility Criteria

  • Freshers and students pursuing or having completed a degree in Marketing, Business Administration, Mass Communication, or a related field may apply.
  • Good communication skills and confidence in speaking with prospective customers over the phone.
  • Interest in digital marketing, sales, social media, and lead generation.
  • Willingness to make cold calls and follow up with potential customers.
  • Basic knowledge of social media platforms and digital marketing concepts.
  • Ability to work independently, manage deadlines, and take ownership of assigned tasks.
  • A proactive attitude, willingness to learn, and target-oriented mindset.

Preferred Skills

  • Basic knowledge of Canva or graphic design tools.
  • Familiarity with Instagram, Facebook, and LinkedIn.
  • Basic understanding of digital marketing, SEO, and lead generation.
  • Experience with cold calling, telemarketing, customer support, or sales is an advantage but not mandatory.
  • Basic knowledge of spreadsheets and lead management.

Benefits

Internship Benefits and Permanent Employment Opportunity

  • Monthly Stipend: Depends on the candidate's skills and interview performance.
  • Internship Duration: 3 months of practical training and work experience.
  • Internship Certificate: An official internship completion certificate will be provided upon successful completion of the 3-month internship and fulfilment of assigned responsibilities. 
  • Performance Review: Performance will be evaluated based on communication, creativity, consistency, lead generation, cold-calling efforts, task completion, and achievement of assigned targets.
  • Permanent Role: High-performing candidates may be offered a permanent position after 3 months, based on performance and the company's requirements.
  • Career Growth: Opportunity to develop skills in digital marketing, sales, customer acquisition, and marketing strategy.

Note: The permanent position is subject to performance evaluation and business requirements. The stipend range and final amount will be confirmed during the hiring process.

What We Offer

  • Practical experience working with an online education platform.
  • Exposure to both digital marketing and sales activities.
  • Opportunities to develop communication, marketing, and customer relationship skills.
  • A collaborative environment with opportunities to learn and grow.
  • Potential for long-term employment based on performance.

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