Marketing Campaign Activation Lead

Marketing Campaign Activation Lead

Are you ready to lead integrated campaigns that make a clear difference to our business? At Seco, we’re now looking for four senior Marketing Campaign Activation Leads across Americas, Europe, and Asia-Pacific regions.

Your new team

You’ll be part of our Marketing Activation team – a group that translates strategic marketing initiatives into action by designing the right approaches and tactics to engage defined audiences. We combine digital expertise, compelling content creation, seamless campaign execution, and channel optimization to deliver business impact. Working in close collaboration with key stakeholders, we ensure every activity is business-aligned, data-driven, and customer-focused. 

About the job 

In this role, you shape creative and impactful activation tactics for integrated campaigns that deliver on business objectives. You work with campaign planners and activation and communications specialists to build the campaign plan – objectives, content strategy, channel tactics, responsibilities and budgets.

To make sure activation runs smoothly, you lead the assigned campaign team towards a joint goal. You are comfortable coordinating with internal teams and external agencies across all relevant channels. Content creation is part of the work, and you collaborate with subject matter experts, creative teams, communication specialists, and agencies to produce materials that meet campaign needs. In addition, you are used to utilizing content generation tools, and ensuing that brand guidelines and internal processes are followed throughout. Asana will be your key Project Management Tool.

You keep a close eye on performance data, adjusting tactics when needed, and providing clear updates to stakeholders, so everyone stays aligned.

Here are some of the things you might do in a typical week:

• Shape campaign activation plans together with colleagues across the organization.
• Coordinate activation across paid, owned and earned channels.
• Brief creative partners or contribute directly to content and creative development.
• Review performance data and fine‑tune tactics based on insights.
• Share structured progress updates with stakeholders and senior leadership

Location and reporting

The location for these roles is flexible within the relevant region. You report to the Director of Marketing Activation.

Your profile  

You bring extensive experience in campaign activation or marketing project management and feel confident coordinating initiatives that involve several internal teams and external partners. With a background of leading multi‑channel campaigns across paid, owned and earned media, you understand how different tactics work together. You’re comfortable with content development – whether briefing creative teams or collaborating directly on assets. Being highly data‑driven, you’re able to define meaningful KPIs, interpret results, and turn insights into practical improvements. Budget management, forecasting, and pacing are familiar parts of your work.

You work in a structured, collaborative way and handle parallel activities without losing clarity. You communicate openly, build good working relationships, and keep momentum throughout the campaign cycle. Most of all, you contribute to reliable, well‑organized workflows within the team.

Our Seco culture  

At Seco, we're united by a spirit of collaboration and a shared curiosity to learn and grow. We take responsibility for our actions, stay focused on our customers, and believe in winning together. For us, it’s also clear that our diversities form an amazing foundation for achieving great results.

How to apply

Send us your application not later than July 31st, 2026. Click apply and share your resume.

As we aim for a fair recruitment process, we utilize assessment tools to safeguard objectivity. During this recruitment process, you’ll therefore receive an invitation via email to a personality and logic ability test. You’ll be able to see your test results immediately after the test has been completed.