Lead Product Manager, Feed ERP

About this role:

Feed mills and grain businesses run their daily operations on Datacor Animal Nutrition's Feed ERP products, Feed Mill Manager and Pennent Mill Manager: commodity merchandising, procurement, plant production, and delivery. As Lead Product Manager, you own the strategy, roadmap, and revenue outcomes for this product line. 

This role is not a backlog-management job. You are accountable for product-level ARR, net revenue retention, and win rate, and you set pricing and packaging direction. The core qualification is industry depth: you understand how merchandisers, plant managers, and feed businesses actually work, and you turn that into products they will pay for. 

What you will do: 

Strategy & Commercial Ownership 

• Own the vision, strategy, and roadmap for Feed Mill Manager and Pennent Mill Manager, aligning Engineering, Services, Support, and Commercial teams on priorities that drive retention, cross-sell, upsell, and new-market growth. 

• Own the numbers. Accountable for product-level ARR, net revenue retention, and win rate. 

• Build the pricing and packaging recommendation, including tier design and customer migration, and present it to the Datacor Pricing Committee. 

• Frame ambiguous business goals into a problem, options, and a plan. Make product-level tradeoffs, influence resourcing within the unit, and work across Datacor products to avoid duplicative investment. 

Market & Customer Discovery 

• Run competitive research and win/loss analysis, and turn findings into roadmap and positioning changes. 

• Lead the product advisory group, from agenda to synthesis to follow-through, and represent Datacor Animal Nutrition at industry events. 

• Validate before you build. Set success criteria up front, test ideas with customers using AI-built prototypes, and kill work that misses the bar. 

• Own AI-enabled capabilities in the product, including quality bars, failure modes, and customer trust, and an AI-assisted discovery workflow that is fast and verifiable. 

Delivery, Launch & Leadership 

• Prioritize the backlog against the roadmap, defining use cases, requirements, and measurable outcomes, and escalating cross-functional risks and blockers. 

• Own tiered launches with readiness gates and success criteria. Drive Sales, Services, and Support enablement (battlecards, objection handling, AE/SE readiness) and partner with Product Marketing on analyst briefings, webinars, and user conference sessions. 

• Lead without direct authority. Broker competing priorities, hold the line on product decisions, coach junior PMs, and own interview loops for the product. 

What we are looking for 

Required:

• Feed industry depth. Meaningful experience in agribusiness, feed manufacturing, or commodity trading, with working knowledge of at least two of: commodity merchandising, ingredient procurement, feed plant operations or livestock feed regulatory requirements. 

• Product line ownership. You have owned a B2B software product's roadmap and business outcomes, balancing strategy with delivery. 

• Commercial judgment. Evidence that your pricing, packaging, win/loss, or business case work changed a decision. 

• Discovery craft. You push past a customer's requested solution to the underlying problem and validate before committing engineering time. 

• Strong communication. You can lay out a problem, options, tradeoffs, and a recommendation in a written narrative someone can act on without a meeting, and present it credibly to executives, engineers, and customers. 

• Hands-on AI use. You use AI daily to research, draft, analyze, and prototype, and you know when its output needs verification. 

• Technical fluency. Comfortable discussing data models, integrations, and product details with development teams. 

• Ownership without authority. You drive results through teams that do not report to you, and you travel to customers and events. 

• Education. Bachelor's degree or equivalent practical experience. 

Preferred:

• Experience with feed and/or ration formulation software, familiarity with nutrition or feed labeling regulations, software development, or product managing AI or data-driven capabilities.