Influencer Marketing Manager

 Posted 4 hours ago
     
 $105K - $129K per year
  
2-5 years experience
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AI Summary

The manager will lead the influencer strategy and full partnership lifecycle for Body and Skin product categories to drive awareness and revenue. This includes recruiting creators, developing campaign briefs, and analyzing performance metrics to optimize growth.

About iRESTORE

iRESTORE is a fast-growing direct-to-consumer brand in the beauty and wellness space, focused on helping customers restore confidence through safe, effective, and technology-led solutions for hair regrowth, skin, and body care.

iRESTORE has been featured by leading health, wellness, and technology publications for our innovation, products, and customer impact. Explore the latest features and see why more people are paying attention to iRESTORE:

As we scale into a global wellness brand, we are focused on strengthening the customer journey across every touchpoint. By combining data, experimentation, creative strategy, and continuous optimization, we are building an in-house creative engine to support the next phase of customer acquisition, brand growth, and performance marketing. If you’re excited about joining a fast-growing brand making an impact in the wellness and technology space, we’d love to hear from you!

Position Overview

iRESTORE is seeking an Influencer Marketing Manager to build and scale creator partnerships for our Body and Skin product categories. We’re looking for a highly organized, relationship-driven marketer with strong creative instincts and a clear understanding of how influencer content can drive awareness, customer acquisition, and revenue. The right candidate is proactive, commercially minded, and comfortable managing the full partnership lifecycle—from creator discovery and outreach through negotiation, campaign execution, content delivery, and performance analysis. This role sits within our Growth organization, reports to the Senior Influencer Marketing Manager, and partners closely with Brand, Performance Creative, Paid Media, and Organic Social.

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Responsibilities

  • Own day-to-day influencer strategy and campaign execution for our Body and Skin product categories.
  • Identify, evaluate, and recruit creators who align with our brand, target audiences, and growth objectives.
  • Manage the full creator partnership lifecycle, including outreach, product seeding, negotiations, contracts, briefs, approvals, posting schedules, and payment coordination.
  • Build strong, long-term relationships with creators, agents, agencies, and other external partners.
  • Develop campaign briefs that translate product positioning and business goals into compelling, platform-native content.
  • Partner with Performance Creative and Paid Media to identify high-performing creator content for paid amplification, testing, and iteration.
  • Secure and track appropriate content usage rights, paid media permissions, and creator whitelisting access.
  • Monitor campaign performance across content output, engagement, traffic, customer acquisition, revenue, and other key growth metrics.
  • Use performance insights to improve creator selection, campaign concepts, investment decisions, and future testing.
  • Maintain organized campaign trackers, budgets, timelines, contracts, content libraries, and reporting.
  • Stay current on creator trends, emerging platforms, cultural conversations, and new partnership opportunities across beauty, wellness, and lifestyle.

Qualifications

  • 4+ years of dedicated influencer, affiliate, or creator marketing experience, ideally within a DTC, e-commerce, beauty, wellness, or lifestyle brand.
  • Bachelor’s degree in marketing, business, communications, or a related field from an accredited institution.
  • A proven track record of executing performance-focused influencer strategies and managing campaigns from creator discovery and outreach through negotiation, activation, and reporting.
  • Direct experience communicating with influencers, talent managers, agencies, and affiliate partners across Instagram, TikTok, YouTube, and other social platforms.
  • Strong knowledge of performance-based influencer marketing, including creator economics, commission structures, partnership terms, content usage rights, and paid amplification.
  • Strong negotiation skills and the ability to build productive, long-term relationships with creators and external partners.
  • A track record of finding creative, effective ways to engage influencers, improve campaign performance, and scale creator programs.
  • Strong analytical skills and proficiency in Excel or Google Sheets, with experience managing budgets, evaluating performance, conducting competitive analysis, and translating data into clear recommendations.
  • Excellent written communication skills, with the ability to develop compelling outreach, campaign briefs, creator feedback, and cross-functional updates.
  • Highly organized and detail-oriented, with the ability to manage multiple creators, campaigns, deliverables, and deadlines at once.
  • An effective cross-functional partner who can work proactively across Growth, Brand, Performance Creative, Paid Media, Social, PR, and external teams.
  • Resourceful, solution-oriented, and scrappy, with a bias toward execution and a proven ability to work effectively in a remote environment.
  • An AI-forward working style, with practical experience using AI to support creator research, outreach personalization, campaign planning, competitive analysis, reporting, or workflow efficiency.
  • A genuine passion for social media, the creator economy, and the health, wellness, and beauty space.

Additional Experience

  • Experience with premium or high-consideration DTC products sold through Shopify.
  • Experience supporting subscription or replenishment-based products, including familiarity with SKIO.
  • Familiarity with influencer platforms, creator databases, affiliate tools, or social-commerce programs.
  • Experience within hair growth, skincare, body care, beauty, or wellness.

Our Core Values and what we built our culture around:

  • WE THINK BIG: We have a forward-thinking, growth mindset and always consider the big picture in our decisions
  • PROACTIVE PROBLEM SOLVER: We use our problem-solving and analytical skills to make data-informed decisions
  • WE ARE COMFORTABLE BEING UNCOMFORTABLE: We work together to iron out improvements or changes to achieve goals
  • OPEN & HONEST COMMUNICATION/FEEDBACK: We communicate and share feedback with each other with radical candor and transparency
  • CONTINUOUS LEARNING & IMPROVEMENT: We are always improving the way we work and challenging each other to bring new ways of thinking to the table
  • WE TAKE OWNERSHIP & ACT WITH URGENCY: We take complete accountability for our goals and take swift & effective action to reach them.

Our Company Benefits:

  • $105,000 – $129,000 base salary, commensurate with experience
  • Performance bonus tied to revenue metrics
  • Medical, Dental, and Vision insurance
  • Unlimited PTO + paid holidays
  • Remote-first role, with occasional travel required
  • Stipends for fitness, continuous learning, and work-from-home setup
  • Discounts on iRESTORE Products
  • High-visibility role with opportunities for career growth
  • Collaborative, fast-moving team that values initiative and ideas
  • And more!

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