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VulnCheck

Director of Field Marketing

Posted 7 days ago
5-10 years experience
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AI Summary

The Director of Field Marketing will develop and execute regional marketing strategies in partnership with sales to drive pipeline and revenue. This role involves managing integrated marketing programs, including events, ABM, and partner marketing, while leading a growing team.

Director of Field Marketing

Location: Austin, TX or Boston, MA

Team: Marketing

Reports to: CMO

About VulnCheck

VulnCheck is transforming vulnerability intelligence by helping security teams act faster and with more confidence. Our platform delivers early, high-quality exploit intelligence, deep asset correlation, and contextual insights to help organizations stay ahead of emerging threats.

About the Role

VulnCheck is seeking a Director of Field Marketing to own the strategy and execution of regional marketing across the U.S. and international markets. This is a strategic, revenue-facing role that partners directly with regional sales leaders and territory owners to build and run integrated marketing plans tailored to each region's target accounts.

Working hand-in-hand with sales, you'll craft regional plans that blend events, account-based marketing, digital campaigns and other marketing tactics to drive on-the-ground success. Part of the regional program mix will include the execution of partner-related activities as well. You will also drive the planning, and execution of major standalone events that sit outside any single region. You'll also lead a small but growing team.

The ideal candidate is equal parts strategist and operator: someone who can sit at the table with sales, translate territory goals into marketing plans, and then make them happen.

What You'll Do

Regional Marketing Strategy & Sales Partnership

  • Partner directly with regional sales leaders and territory owners to build integrated marketing plans mapped to each region's target account list
  • Design region-specific program mixes spanning events, ABM, social, and direct mail to drive pipeline and accelerate deals
  • Roll regional plans up into the broader company marketing plan, aligning priorities, budget, and measurement
  • Own regional pipeline and revenue contribution as a shared goal with sales

Program Execution

  • Drive end-to-end execution of regional plans, coordinating across marketing, sales, and operations
  • Manage the ABM motion in partnership with sales, including targeting, orchestration, and follow-through on priority accounts

Partner Marketing

  • Own the planning and execution of partner marketing activities as part of regional and company plans
  • Coordinate with partners on joint programs, events, and demand generation

Flagship & Standalone Events

  • Lead the strategy and planning of major events that fall outside regional plans, directing execution through your team
  • Key events include VulnCheck’s THREATCON1 conference, RSAC, Black Hat, and ISAC summits, among others
  • Own event objectives, experience, budget, and measurable outcomes end to end

Team Leadership

  • Hire, manage, and develop an events and field marketing specialist focused on event logistics, swag, and execution
  • Set priorities and delegate execution across regional, partner, and flagship programs
  • Grow the team as regional marketing scales

Measurement & Operations

  • Define and report on the metrics that matter: pipeline, influenced revenue, and program ROI by region
  • Build the playbooks, calendars, and processes that let regional marketing scale

What You'll Bring

  • 7+ years in field marketing, regional marketing, or integrated demand generation, including time in a strategic or leadership capacity
  • Proven track record building marketing plans in close partnership with sales and driving measurable pipeline
  • Experience across the full program mix (events, ABM, social, direct mail) and partner marketing
  • Experience owning large-scale events end to end
  • Experience hiring, managing, and developing direct reports
  • Strong strategic thinking paired with hands-on execution
  • Ability to support U.S. and international programs across multiple time zones
  • Excellent communication and cross-functional leadership skills
  • Experience in B2B tech, cybersecurity, or SaaS environments

What We Offer

We believe people do their best work when they feel supported, trusted, and valued. VulnCheck offers benefits designed to meet a wide range of needs and lifestyles.

Benefits and Perks

  • Unlimited PTO
  • 401k plan with company match
  • Comprehensive healthcare coverage
  • Generous paid parental leave
  • Remote friendly environment with flexibility
  • Expense reimbursement for cell phone and internet
  • Ongoing professional development, coaching, and learning resources
  • Opportunities for career advancement within a fast-growing team

Compensation

We offer competitive compensation packages commensurate with experience, including salary, equity, and where applicable, performance-based pay. Our Talent Acquisition Team can answer questions about VulnCheck's total rewards during your interview process.

Why Join Us

Built on over two decades of cybersecurity experience, our team of experts understands the intricacies of vulnerabilities, their exploitation in the wild, and how to leverage this data to build more effective cybersecurity products that produce better outcomes for organizations.

VulnCheck gives organizations a tactical advantage by providing best-in-class exploit and vulnerability intelligence. We have a sense of duty to protect the critical infrastructure we rely on, including medical devices, power grids, and telecommunication networks. We were founded in 2021 in Lexington, Massachusetts.

VulnCheck has a transparent, collaborative, and supportive culture. We are looking for people who have a growth mindset and are curious and innovative. Our team is smart but humble, hardworking, and supportive.

VulnCheck is proud to be an Equal Opportunity Employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. VulnCheck is committed to working with and providing reasonable accommodations to applicants with physical and mental disabilities.

Even if your experience doesn't perfectly align with the job description, we encourage you to apply. We value potential just as much as a perfect resume.

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