Creative Marketer

👋 About us

At Pruna, we’re on a mission to make AI more efficient to build a better future.

While AIs from Big Tech are transforming our societies, for better or for worse, we're levelling the playing field by building tech that makes AI models as accessible and sustainable as possible.

After years of research on efficient ML we decided that the best way to spread our impact was to take it into our own hands. Each of us cares deeply about empowering people to maximize their impact while minimizing their carbon footprint.

🔍 Role Description

As a Creative Marketer at Pruna AI, you will help communicate with our community and launch our models, open-source releases, and creative AI workflows to the people who can make the most of them.

You will work at the intersection of technology, creativity, community, and marketing. Your role will be to turn our models into compelling stories, campaigns, demonstrations, and launches that resonate with AI artists, designers, developers, and companies building visual AI products.

This is a highly hands-on role. You will experiment with models, create original content, engage directly with online communities, and find creative ways to make technical products stand out.

Your responsibilities will include:

• Orchestrate Pruna’s social media communication across channels such as X, LinkedIn, Reddit, Hugging Face, Discord, YouTube, Instagram, and TikTok.

• Create visual content, demos, videos, explainers, case studies, and community spotlights around our models.

• Coordinate model, product, and open-source launches across social, community, and creator channels.

• Build creative and promotional campaigns that drive awareness, engagement, community growth, and model usage.

• Engage with AI artists, designers, developers, creators, and partners, and identify opportunities for collaborations.

• Experiment with models, APIs, and agent workflows to create inspiring use cases and marketing concepts.

• Track campaign performance and use engagement, community, and model-usage data to improve future initiatives.

People you will work with

• Technical Team: Understand upcoming models and releases, test new capabilities, and translate technical features and performance results into clear, engaging content.

• Go-to-Market Team: Align campaigns and launches with company priorities, refine product messaging, support creator and ecosystem partnerships, and direct relevant commercial opportunities to the right team members.

🌟 Your Skills

We would love to see

Educational background or Experience

• Experience in content, product marketing, community, social media, developer relations, creative technology, or a related field.

• A portfolio of campaigns, creative experiments, content, personal projects, or community work.

• Experience in a startup, technology company, creative agency, or online creator community is a plus.

• Formal product marketing experience is helpful but not required.

Creative & Content Skills

• Ability to create engaging visual and video content independently.

• Experience producing demos, campaigns, explainers, case studies, or social content.

• Understanding of how content should be adapted across different platforms and communities.

• Familiarity with design, editing, analytics, automation, or social media tools.

Technical Curiosity

• Comfortable experimenting with AI models, APIs, and new technical products.

• Able to run models and build simple creative or agent-based workflows.

• Curious about image, video, multimodal, and agentic AI.

• Able to understand technical capabilities and translate them into accessible, compelling stories.

Community & Communication

• Genuine interest in AI artists, designers, developers, and creative technology communities.

• Comfortable engaging publicly with users, creators, partners, and technical audiences.

• Able to build authentic relationships and identify opportunities for collaborations.

• An existing network or visible presence in AI, design, developer, or creator communities is a strong plus.

Personal attributes

• Highly motivated, proactive, and hands-on.

• Creative, curious, and willing to experiment.

• Comfortable working independently and taking ownership.

• Able to thrive in a fast-moving and ambiguous environment.

• Excited to actively use and explore the products being marketed.

• Passionate about making AI accessible to everyone

We’d love to hear from you — even if you don’t meet 100% of the requirements.

⚖️ Expected Salary

💸 Salary: We pay top market rates based on seniority and location, leveraging publicly available data that we share with you during the process.

🌞 Benefits: Meal vouchers, health & wellness solutions, mobility, travel policy to visit fellow Pruners and a remote stipend for your home workspace.

🛤️  Recruitment process

The recruitment process consists of 4 interviews to check the expectations, technical skills and team/culture fit of the candidate.

1. Intro Call - We have a chat to get to know you, discuss your expectations, and give a feeling of who we are. [~1 hour call]

2. Challenge - Depending on the role you applied for, we will dive together into a task that is representative of the work that you would be doing at Pruna AI. [~2/3 hours preparation + ~1 hour call]

3. Meet the team - You will have the chance to meet the team and get to know better the everyday life at Pruna AI. [~1 hour call]

Accessibility note: To ensure that everybody who is interested in joining Pruna AI has equal opportunity and ability to start that journey, we have made sure our hiring process is efficient, flexible, and accessible. From the application to interviews, our team will adapt to your needs and what works best to help you show your best.

💜 Our Values

We care deeply about the organization we are growing to achieve our goal of making AI accessible and sustainable. There's many ways we could manage our people and work, and it will evolve over time, however we wanted to share the following main aspirations we want to uphold:

🧠  Decide Wisely

Make rational, customer-focused decisions based on collected insights and experiences.

🤝  Trust by Default

Assume good intentions, communicate transparently and precisely, and create a safe space for collaborating.

🌍  Foster Inclusion

Build an enjoyable and supportive workplace that values integrity, personal growth, diverse backgrounds and perspectives. Read our Code of Conduct for more info :)

🌱  Grow Together

Provide actionable feedback and credit to strengthen teamwork and collaboration.

🚀  Learn Relentlessly

Embrace adaptability in a fast-moving landscape to drive innovation and efficiency.