B2B Digital Marketer

Working flexible hours with an initial commitment of approximately 20 hours in the first month, the workload changes to approximately 2 to 4 hours per week thereafter. The position includes a monthly one-hour alignment session with the sales team to review performance, sync strategic goals, and adjust ongoing digital initiatives.

Key Responsibilities

• Define and execute end-to-end digital marketing strategies aligned with business goals.
  

• Build, optimise, and monitor search engine optimisation (SEO) frameworks to drive organic performance.
  

• Integrate artificial intelligence tools and approaches into marketing workflows to increase efficiency and output.
  

• Design, construct, and launch dynamic digital marketing campaigns across targeted channels.
  

• Produce high-quality content and promotional tools to support campaign initiatives and audience engagement.
  

• Track, evaluate, and report on key campaign metrics to ensure continuous optimisation and performance visibility.
  

• Collaborate with the sales team during monthly review sessions to ensure marketing efforts support revenue objectives.
  

Requirements

Essential Requirements

• Proven track record in defining and executing digital marketing strategies.
  

• Practical expertise in search engine optimisation (SEO) and campaign management.
  

• Experience with or understanding of applying artificial intelligence (AI) tools within digital marketing.
  

• Hands-on experience in content creation and marketing tool development.
  

• Demonstrated capability in tracking, analysing, and reporting on marketing metrics.
  

Desirable Requirements

• Previous experience collaborating closely with sales teams to align revenue and marketing goals.