The VP of Player Engagement will lead the global Customer Engagement team to drive sustainable growth by managing the full player lifecycle strategy. This role involves integrating CRM and Live Operations to optimize monetization while ensuring compliance with responsible gaming standards.
Lead CRM and Live Operations as a unified player engagement function, developing lifecycle strategies that drive retention, monetization, and sustainable revenue growth across VGW brands. Use player insights and analytics to optimize engagement, events, and channels while partnering with Product, Data Science, Brand GMs, and FP&A and ensuring compliance and responsible play.
Create high-impact, data-driven marketing and in-game visual assets to drive engagement across game launches and promotions. Collaborate with product and marketing teams to produce cohesive branded content while leveraging performance data to iterate on creative directions.
The General Manager will own the end-to-end P&L, strategy, and commercial results for the Chumba Casino brand. They will lead multidisciplinary teams to drive product performance, live operations, and growth through data-driven decision-making.
The Regional Lead will manage external contract lobbyists and translate corporate lobbying strategy into targeted state-specific advocacy campaigns. They are responsible for building relationships with government officials and monitoring legislation relevant to the social gaming industry.
