You will own the web funnel strategy, including landing page optimization, pricing, and checkout processes to drive conversion rates. Additionally, you will design and execute structured experiments and A/B tests to identify growth opportunities across multiple brands.
The Senior Eye Make-Up Product Developer will advise on the development of high-performance eye products from concept to launch while influencing technical and commercial decisions. They will oversee product validation programs, manage supplier relationships, and ensure compliance with EU cosmetic regulations.
Lead the creative development process from research and concepting to production and iteration for a beauty brand. Analyze ad performance and use customer insights to write persuasive hooks and scripts for paid social platforms.
