Capsule

Own a portfolio of large enterprise accounts to drive land-and-expand growth and turn single-team adoption into company-wide rollouts. Build account plans, map whitespace, and establish C-level relationships to make video a strategic bet for customers.

Manage a high-touch book of mid-market and enterprise accounts to ensure onboarding, retention, and growth. Drive expansion revenue and conduct strategic business reviews to maximize customer value and prevent churn.

Own top-of-funnel demand creation by designing and executing integrated campaigns to grow inbound pipeline. Manage paid amplification, ABM programs, and channel experimentation to convert raw materials into qualified leads.

Manage and optimize the GTM stack across marketing, sales, and engineering functions using HubSpot and AI-native tools. Build automated workflows, manage lead scoring, and integrate intent data to drive pipeline efficiency.